The experiential and interactive exhibition is making headlines and becoming popular day by day. Taking this into consideration, MSM (Mirror Show Management Inc.) has created a new design concept based on data-driven solutions for their programs. The concept helps them collect valuable information and views from their VIP guests on the product. They built one giant screen by synchronising 4K monitors which are controlled by attendees’ feet. They manage this through three hexagonal, spring-loaded tiles, internally lit by LEDs. When attendees press this floor tile question pops-up on the screen like “Hey would you prefer rather be front row at a rock concert or inside a jazz club?" The questions asked are around guest persona to make it engaging. In the end, visitors can also collect their score from the exhibitors.
Know more about this award-winning experience design on the link below