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News & Updates

Rehmatein 5: Musical Evening to support The Artistes from Musical Fraternity

Recently, an event saw get together of singers to extend financial support to artists from the music fraternity. This event was attended by Shaan, Anup Jalota, Hariharan, Ankit Tiwari and Saurabh Daftary. They discussed the upcoming fifth edition of Rehmatein, through which, they will help the needyRead more

14-Aug-2018

FAIC Convention and Exhibition 2018

Indians have always had an inherent love for good food. Today with more Indians travelling than ever before they have access to the best global dishes. Hence their expectations for catering services have also risen. To meet the ever-increasing demand for new cuisines, the caterers adapt to changing Read more

14-Aug-2018

Largest five-star property in Madhya Pradesh, bags ‘Quality Certificate’ by World Book of Records

The largest five-star property in Madhya Pradesh, Indore Marriott Hotel is well-known for its commitment in giving excellent services and outstanding hospitality to its guests, now gets one more achievement. Recently, Indore Marriott Hotel has been awarded ‘Quality Certificate’ by WorldRead more

14-Aug-2018

Celebrate This Independence Day with Indian Indie musician

Do you know, what is Indie Music? Music that produced independently or a process that may include an autonomous, do-it-yourself approach. Over the past few years, talented Indian musicians have built this community and created a huge fan base for their work not only in India but also globally. WhatRead more

14-Aug-2018

YouAreMyParleG New Ad Campaign by Parle, Takes You on an Emotional Rollercoaster

Every Indian television channels and television advertisement are paying tribute to Indian soldiers and commemorate 72nd Independence Day. India’s leading manufacturer of biscuits and confectionery, Parle Products Pvt Ltd is also in the race to pay tribute to Indian soldiers through its televiRead more

14-Aug-2018

Krishi India 2018 Expo - Wellness India 2018 Expo

The launch edition of Krishi India 2018 expo and the 2nd Wellness India 2018 expo open at Pragati Maidan on 20-22 August 2018. Shri Shripad Yesso Naik, Minister of State, (Independent Charge), Ministry of AYUSH and Shri KJ Alphons, Minister of State (Independent Charge) for Tourism will be the ChiefRead more

14-Aug-2018

Learn Hospitality from Hospitality Industry Experts and Culinary Veterans

One of India's unique institutions - Indian School of Hospitality (ISH) was inaugurated by Amitabh Kant, CEO, NITI Aayog on 13th August 2018. ISH aims to bring in a new-age educational philosophy and reimagine higher education for the upcoming generation of talent. The guest of honours at the inaugRead more

14-Aug-2018

A campaign to promote language equality in India by Dailyhunt

India is the country of Different culture and different languages. However, we Indians sometimes gets bias with the people who speaks their regional language. We have such a rich culture and linguistic history, but we don’t treat other languages equally. To highlight our in-built biasness agaRead more

14-Aug-2018

The first 270-degree cinema is open at Dubai Mall

Now when you visit Dubai, don’t forget to watch movie on 270-degree cinema screen. Yes, that’s right. A 270-degree cinema screen, ScreenX, is now open at Reel Cinema, Dubai Mall. The cinema with 170 seats sees the panoramic screen wrap round the walls either sides of cinema seats, whichRead more

13-Aug-2018

Rani Mukerji hoists Indian flag in Australia; makes the country proud!

Last year it was Aishwarya Rai Bachchan who was the first female actor ever to hoist the Indian National Flag at the Indian Film Festival of Melbourne (IFFM), this time it was Rani Mukerji who was the star attraction who unfurl the Indian tricolor. The event took place on August 11 at the iconic FeRead more

13-Aug-2018

Tips from the top designers for your wedding outfits

Looking for the top wedding dress designers of the country who can facilitate you choose the best outfit? Fret not; you have arrived at the right place! In a recent Tete-a-tete with a leading daily, popular designers Shyamal and Bhumika, Falguni and Shane Peacock and also others share their ideas ofRead more

11-Aug-2018

Atif Aslam trolled for singing Indian song at Pak Independence Day parade

Famous Pakistani singer Atif Aslam has been trolled on twitter and also criticized by the Pakistani media, for singing an Indian song at Pakistan Independence Day function in New York. Atif Aslam has sung many Bollywood songs. At Pakistan Independence Day function in New York, he sang one of his Read more

11-Aug-2018

Tent Decor Asia 2018

The event industry in INDIA is growing at a scorching pace. Today clients want the Decor & Catering to be innovative, user friendly, facilitative and most important to look majestic. For that, Aakar Exhibition Pvt Ltd have come up with Asia’s largest exhibition in the event infrastructureRead more

10-Aug-2018

Two Cases of Child Marriage came in light within last few days in Telangana state

On one hand, the country's prime minister is putting efforts to take the country forward, while on the other hand, some citizens of the country are pulling him down with their barbarous act. Some people still support child marriage, as recently two cases of child marriage came in light within last Read more

10-Aug-2018

Highlights of the glamorous Vogue Wedding Show 2018

The 6th edition of Vogue Wedding Show 2018 was the must-visit wedding shopping exhibition, for all brides and grooms, curated by Vogue India, which was held from 3-5 August 2018 at Taj Palace, New Delhi. Vogue Wedding Show is an iconic exhibition for bridal trends, outfits and jewellery, where top Read more

09-Aug-2018

Biggest Gaming Celebration, Indore has ever seen!

Nowadays, there is a trend to play virtual reality games, where a gamer can be whatever he wants to, and drive supercars or ride bikes at the fastest to win and finish the game. One such event happened last weekend. Gamer Connect have gathered about 2400 gamers in Indore under one roof, to bond, plRead more

09-Aug-2018

EXCLUSIVE! Back Bencher Actress Ami Trivedi opens up about her debut movie, love for Dhollywood and more!

Ami Trivedi who is all set to take Dhollywood by storm as she arrives with her debut movie Back Bencher. In an exclusive conversation with eventaa.com, Ami shares her experiences about working with the team of Back Bencher, her love for Dhollywood, her progress in the field like that of a horse withRead more

08-Aug-2018

Initiative to give university students a real-life studio experience

Top Banana is one of the leading creative communications agency in England. Top Banana has invited three university design students in July to take forward their already successful Design Academy program. It’s been the third year since Top Banana started its Design Academy Initiative.   Read more

08-Aug-2018

Opportunity to Meet 10000+ Decision Makers from The Hospitality Industry

The first-ever India International Hospitality Expo (IHE 2018) is scheduled at India Expo Centre & Mart, Greater Noida between 8 August to 11 August. IHE 2018 will witness over 400 exhibitors and 10,000 Decision Makers from across the length & breadth of the country’s hospitality, retaRead more

08-Aug-2018

Models walked the ramp flaunting Moonlit collection by Payal Jain

DLF5 hosted an amazing fashion show at the premises of The Crest Club House in Gurugram, Haryana. Indian fashion designer Payal Jain brilliantly curated this fashion show. The audience was entertained as the models walked the ramp flaunting Payal Jain's collection 'Moonlit', which showcased progresRead more

07-Aug-2018

Checkout vintage cars and bikes showcased at Chennai Heritage show 2018

The Chennai Heritage show 2018 was held on Sunday at Sri Rama Chandra Convention Centre by Madras Heritage Motoring Club. With the lineup of 140 vintage cars and 35 bikes, the heritage show took us down memory lane. The show was inaugurated by Bahubali Fame actor Sathyaraj (Katappa) and Ravi PrakasRead more

07-Aug-2018

First visually impaired Indian girl completed run of 140 km SPIRIT OF PINKATHON

Spirit of Pinkathon run is a city to city run from Pondicherry to Chennai, taken up by Pinkathon ambassadors to spread the message - ‘If I can, anyone can', which celebrates the potential of the human spirit and also to spread awareness that a fit woman will build a fit and healthy family. MaRead more

07-Aug-2018

TCEI EVENT EXCELLENCE AWARDS 2018 IS ON 9TH AUGUST

Telangana Chamber of Events Industry (TCEI), a not for profit professional trade body, which is an umbrella organization for Event Management, Wedding Planners, Entertainers, Exhibitions, Caterers and other facilitators is going to organize the gala industry event—the “4th TCEI Event ExcRead more

06-Aug-2018

Live Music Capital of India to go on silent mode

How do you feel when you enter a restaurant or cafe or pub, and it is in silent mode? You hear no songs not even live music. Yes, you are going to feel the same, when you will visit one in Bengaluru. Fast beat music, live performances, not so bright lights, serene ambience and delicious food in a rRead more

06-Aug-2018

Nehru Centre Auditorium To Host Khusrau-Kabir Festival For Poetry Lovers

Poetry lovers, mark your calendar for Banyan Tree’s 10th edition of the Khusrau-Kabir being held on August 03, 2018 at Nehru Centre Auditorium in Mumbai. The festival will highlight and celebrate the works of two great genius poets of India, Hazrat Amir Khusrau and Saint Kabir to enthral the Read more

04-Aug-2018

Hyderabad Witnesses ICC India Arbitration Conference

ICC India Arbitration Conference that held recently in Hyderabad had witnessed a series of arbitration conferences which was organized by ICC in India and ICC International Court of Arbitration, Paris. Significance of arbitration in dipping the burden on courts was the highlighted part of the eveRead more

04-Aug-2018

Marriott International to open Sheraton Grand Chennai Resort and Spa

Marriott International announced the opening of Sheraton Grand Chennai Resort and Spa on Thursday. The property in Chennai will join the brand's premier tier of exceptional Sheraton hotels globally. Marriott International has been recognized for their enticing destinations, eminent designs and excelRead more

03-Aug-2018

Kerala MLA designed an eco-friendly wedding card

Till now, we have met a wide variety of wedding invitation cards like printed wedding cards, digital wedding cards, WhatsApp invitation, and so on. But we have not seen such a wedding card, which we can plant and it will be a plant. But this MLA has done it. An MLA from Kerala, V Abdurahiman set a Read more

03-Aug-2018

Know why Mukesh Ambani chose this very simple place for his son’s wedding

If the reports are to be believed, then business tycoon Mukesh Ambani is going to get his son Akash and daughter-in-law Shloka Mehta’s wedding in the famous temple named Triyuginarayan (in the Triyuginarayan village in Rudraprayag district) located in Uttarakhand. These days where the big celRead more

03-Aug-2018

Japanese ad company Wakino to use armpits as its new ad space

Japanese ad company Wakino is planning to use armpits as its new ad space. Wakino’s endeavor is backed by beauty company Liberta which, among its products, markets armpit creams. According to a report, Wakino has brought on board its first paying customer, Seishin Biyo Clinic, which is usinRead more

02-Aug-2018

September edition of Forbidden Forest to happen at the new location

The bi-annual boutique woodland festival, Forbidden Forest is formulated to allow the gathering of like-minded music lovers within the intimate surroundings of the forest wilderness. Now, Forbidden Forest has revealed the location for its second edition of the year – Wymeswold Forest in LeiceRead more

01-Aug-2018

Starbucks to tie up with Alibaba to deliver coffee in China

The US-based coffeehouse chain Starbucks and Chinese e-commerce giant Alibaba Group are set to join hands on coffee delivery to boost its business in China. According to reports, the coffee retailer seeks to rebound from a sales slump in the once-booming China market. The move follows a hint earlieRead more

01-Aug-2018

This is how Coca-Cola initiated one more step towards saving environment

Coca-Cola to play its role in zero waste management, eventually get attention as it will incentivise people who actively take part in this campaign. Coca-Cola has teamed up with theme park operator Merlin Entertainments to launch a new breed of reverse vending machine. It will offer a discount in exRead more

01-Aug-2018

Characters from Harry Potter came alive

Delhiites celebrated Harry Potter’s birthday recently at Oxford Bookstore. Characters from author J.K. Rowling's Harry Potter book series came alive on the occasion of Harry Potter’s birthday widely celebrated on 31 July. Oxford bookstore in New Delhi, transformed into the room of HogwaRead more

01-Aug-2018

Impress your clients with this AR based visiting card

We have seen a lot of improvements in the ways of doing business in the past few years. But one thing has never changed is "Business cards/visiting cards." Most of the business people still prefer business card as their leave behind and the first touch of contact.  Event organisers and exhibitoRead more

01-Aug-2018

Diploma in Event Management launched by IGNOU

The Diploma in Event Management program has been launched by the School of Continuing Education (SOCE) of the Indira Gandhi National Open University (IGNOU). The main objective of this Indira Gandhi National Open University (IGNOU) program is to professionalize the field of Event Management. This pRead more

01-Aug-2018

Xiaomi India won the IAA ‘Marketer of the Year’ award for mobile devices!

The International Advertising Association's (IAA) India Chapter has announced winners for its sixth edition of Coveted Leadership Awards for 2018. ‘Marketer of the Year’ for Mobile Devices has been won by Karan Shroff, Head-Brand Marketing, Xiaomi Technology India. After winning the awaRead more

31-Jul-2018

ICWF Dropped The Curtain On Its 6th Edition At Fairmont

The International Convention for Wedding Fraternity (ICWF) recently dropped the curtain on its 6th edition at the luxurious palace hotel Fairmont in Jaipur.  It was an annual affair which was attended by fresh entrants and several big names from the event industry. Amongst those who attended wRead more

31-Jul-2018

This Anti-Trafficking Day, Snapdeal runs its Save the Children campaign

By each passing day, human trafficking is increasing in the world. Human trafficking is the trade of humans for the purpose of forced labour, sexual slavery, or commercial sexual exploitation for the trafficker or others. It is very dangerous as thousands of children, women and men end up in the hanRead more

31-Jul-2018

Try this new “Metalli Bari” to leave visual impact of your tradeshow booth

The Trade Group introduces a new modular display frame “Metalli Bari” to visually impact the trade-show booth. Metalli Bari enhances the appearance of the display message clearly and gives in-depth to the signage.  Unlike regular display structure that looks like a collection of parRead more

31-Jul-2018

mCanvas and OMD India join hands to create AR mobile ad campaign for Frooti

mCanvas and OMD India come together to create an AR mobile ad campaign for Frooti. India's first storytelling platform on mobile, mCanvas joined hands with OMD India, communications agency delivering media and marketing solutions, to create an Augmented Reality (AR) mobile ad campaign for Parle AgroRead more

31-Jul-2018

Myntra focuses on improving user engagement strategy

An Indian Fashion E-Commerce company Myntra has chosen to hire WebEngage - Marketing Automation platform's services to increase their user engagement strategy. Partnership with WebEngage will provide Myntra with the technological firepower required to enhance their on-site user engagement. Also, it Read more

30-Jul-2018

Electronic giant – Samsung India is out for media pitch

Electronic giant and one of the most in-demand account, Samsung India is out for a media pitch. According to the sources, the account size is estimated to be more than ₹450 crore. The result of the pitch will be out in a few weeks. Samsung India has invited pitches from leading agencies, includinRead more

30-Jul-2018

UBM to conduct its inaugural ProPak event in India

UBM, a global business-to-business (B2B) events organizer (headquartered in London), is all set to conduct its first ProPak event in India. The event will start from Monday 30 July to Wednesday 1 August 2018 which will take place at Delhi NCR.  The key segments of the event are labelling and pRead more

28-Jul-2018

Italy is Bollywood’s Favourite place for wedding

After Anushka-Virat and Sonam-Anand, the hottest couple in Bollywood Deepika Padukone and Ranveer Singh will follow their steps. The news of Deepika and Ranveer’s wedding has taken the internet by storm. And now, according to information, the Ram-Leela couple has decided the venue for a weddinRead more

28-Jul-2018

Following an order by Delhi HC, Social media platforms take down posts on Kurkure

Delhi high court directed social media platforms like Facebook, Twitter and Instagram to delete hundreds of posts alleging that Kurkure corn puff, a new-age pack namkeen snack contains plastic. In last few days, social media platforms like Facebook, Twitter and Instagram have deleted hundreds of poRead more

28-Jul-2018

Samsung simulates space journey featuring Samsung Galaxy S9+ and VR headset

Samsung to give a space tour to its fan in its campaign "A Moon for All Mankind". To feature the Samsung Galaxy S9+ smartphone and Oculus-powered Gear VR headset Samsung is ready to give an immersive, 4D lunar gravity virtual reality (VR) experience. Visitors can experience a full space mission, Read more

28-Jul-2018

Internationally largest marketing and communication company to open its entertainment marketing unit in India

Publicis Groupe is a French multinational advertising and public relations company, and is the oldest and one of the largest marketing and communications companies in the world, by revenue, headquartered in Paris. Publicis Communications is the creative communications hub of Publicis Groupe, bringinRead more

27-Jul-2018

Technology to increase revenue in events with wristband POS system

Event organisers who are looking to increase their event attendees’ spend in the events and reduce operational overheads, here is the strategy. A wristband POS by “Event Genius” for events and exhibition. The award-winning cashless event system is proven worth to make event smooth.Read more

27-Jul-2018

KitKat loses: Nestle cannot trademark 4-finger shape of KitKat

The shape of Nestle's four-finger KitKat bar has lost its European Union-wide protected trademark status after the European Court of Justice (ECJ) dismissed an appeal by Nestle. The European Union's top court ordered the EU's intellectual property office to reconsider Kit Kat's trademark, Nestle's Read more

26-Jul-2018

‘Spot the Logo and Suggest a Tagline’ – Childline 1098 contest for WCD Ministry

The Ministry of Women and Child Development has launched a contest #CHILDLINE1098. This contest invites people to share images of the logo of Childline 1098, the nationwide emergency helpline for a child in distress, that they spot at unique locations and send it with a tagline.  WCD MinistRead more

26-Jul-2018

A florist refused to serve a gay couple for their wedding

At Avon, Indiana, US, a florist refused to serve a gay couple for their wedding. The incident took place last week. The gay couple alleged that an Indiana florist denied them service. With their wedding less than a month away, the couple was busy making sure everything is properly arranged. HoweverRead more

26-Jul-2018

Watch an astronaut performing live from the international space station

Electronic music fans were treated with a Kraftwerk perform live with an astronaut on the International Space Station, at the Jazz Festival in Stuttgart, Germany on 20th July. Teaming up with the German ESA astronaut Alexander Gerst - who is currently residing on the International Space Station (ISRead more

25-Jul-2018

Onida to invest big in ‘Devil and Owner's Pride’ campaign

Onida has brought back its iconic devil and owners pride campaign, now planning to reignite the brand image in the minds of people through big investment in advertising. According to information from a top company official, the company is strategically revamping its operation after coming back intoRead more

24-Jul-2018

Cadbury Dairy Milk - Celebration of 70 years, crafted by Ogilvy

Cadbury Dairy Milk is celebrating its 70th year in India, by announcing its new campaign titled ‘Kuch Achha Ho Jaaye, Kuch Meetha Ho Jaaye’. The campaign has been crafted and conceptualised on its iconic positioning ‘Kuch Meetha Ho Jaaye’ by Ogilvy. Cadbury Dairy Milk’Read more

21-Jul-2018

"All About Events" set to connect the dots of the event industry

A well-known event and an educational symposium, ‘All About Events’ is conceived to be a power-packed sequel to the recently successful global celebrations of Event Managers Day on 31st May which had the focal points of celebratory summit at Deltin (Daman) via EPF Colosseum by Prashob SaRead more

21-Jul-2018

6 Thieves Who Targets Big Events In India, Arrested

Be it an international music concert, Garba festivals in Gujarat, T-20 matches, major political rallies or inauguration events; these six thieves who are headed by Northeast Delhi has managed to sneak in and flee with wallets, smartphones, and valuables at these events. In any event, they would dreRead more

20-Jul-2018

Alpenliebe Juzt Jelly’s new TVC continues to target families as its core target group

Perfetti Van Melle India has launched a new advertisement for their lead jelly brand Alpenliebe Juzt Jelly, which highlights the Bear and Bottle shaped jellies in the portfolio in an entertaining manner crafted by McCann. The new ad is aimed at positioning Alpenliebe Juzt Jelly as the ‘EnableRead more

20-Jul-2018

Isobar India appointed as the digital media partner for V-Guard

The digital agency, Isobar India from Dentsu Aegis Network, has been appointed as the digital media partner for V-Guard. V-Guard industries is a major electrical appliances manufacturer in India, with its headquarter in Kochi. V-Guard recently revealed its new identity and vision with a tagline sayiRead more

20-Jul-2018

FACES Canada announcing Kriti Sanon as brand ambassador launches a new campaign

Faces Cosmetics launches a new campaign with #BeautifulBeginsWithYou and announces Bollywood Actress Kriti Sanon as its brand ambassador. The campaign has been designed and conceptualised by WATConsult- the digital and social media agency from Dentsu Aegis Network India. WATConsult focued on changiRead more

19-Jul-2018

Half-print, half-invisible newspaper sends strong message for literacy awareness campaign

Half-print, half-Invisible newspaper campaign for literacy charity sent a strong message ‘when you can read everything, it changes everything’. The two-sided newspaper ad contains a story, half of which is printed on one page and the other half is printed on the back. By holding the pageRead more

19-Jul-2018

Amitabh Bachchan and daughter acted together in Kalyan Jewellers’ new TVC

For the first time, the audience will see off-screen father-daughter duo Amitabh Bachchan and daughter Shweta Bachchan Nanda together playing on-screen father-daughter in Kalyan Jewellers’ new TVC. This new TVC of Kalyan Jewellers is all about what is right and wrong, for which Amitabh BachchaRead more

19-Jul-2018

WomenWalkTogether Celebrating 100 Years Of Nelson Mandela

Known for his long struggle against white-minority apartheid rule and for the message of peace and reconciliation, Former South African President Nelson Mandela would have turned 100 years old on July 18, 2018. After spending 27 years in prison, Mandela set about re-engineering the state - first, asRead more

18-Jul-2018

Monsoon Marathon Challenge 2018 – an initiative by Run India Run

This Sunday, on 22 July 2018, Mumbaikars will leave their morning laziness at home with cell phones and run in the rain. Around 3500 people will participate in the seventh edition of the Monsoon Marathon Challenge 2018. The Monsoon Marathon Challenge is an initiative by Run India Run - India’Read more

18-Jul-2018

Want to boost attendance at events? Check this out!

No matter how talented event planners are, their years of experience is put on the line if they fail to get enough footfalls in their events. A lot of event planners have faced this awful situation, where people commit to attending the event, eventually don’t turn up on the day! Fret not, theRead more

18-Jul-2018

See the inside pics of Mira Rajput’s Baby-shower

Bollywood star Shahid Kapoor organised a beautiful baby shower for mommy-to-be Mira Rajput at their Mumbai resident. Proud parents of a daughter named Misha, Shahid and Mira are expecting their second child. Mira was looking beautiful in a white and black polka dotted dress, she was the queen of thRead more

18-Jul-2018

Large-Format Augmented Reality (AR) Experience by Coca-Cola

The soft drinks brand show the skills of a famous footballer and ask the participant to match their skills with him through AR.  Coca-Cola Switzerland used large-format Augmented Reality (AR) experience at Zürich’s main train station to play alongside Switzerland’s star footbalRead more

16-Jul-2018

Fire, Security and Safety Expo 2018: Dar es Salaam

In terms of reducing the average loss of life and property, fire safety equipment plays a massive role in this technology world. If there is a fire in your office/home, smoke spreads fast, and you need smoke alarms to give you time to get out. Fire sprinkler systems react so quickly; they can dramatRead more

14-Jul-2018

Adidas cleverly takes influencer’s online campaign to offline billboard ad

Adidas may be the first company to take their influencer marketing to billboard ads. They set an example how to integrate online and offline marketing with influencer involving in it. Adidas Originals wanted to work with influencers to hype the launch of its P.O.D. shoe but at the same time want to Read more

14-Jul-2018

Delhi Groom Cheated Women Via Matrimonial Sites!

We all have heard about those matrimonial websites and its alluring match-making promises. And that's why most of us don't even think twice before registering with these websites assuming they are safe and secure.   But to be on safer side staying alert while sharing your data on these sites Read more

13-Jul-2018

Ranveer is a fashion icon and someone who makes head-turning style statements: Vincent Lou, Club Factory

A leading e-commerce company, Club Factory debuts India Market with a campaign featuring Superstar Ranveer Singh and Miss World Manushi Chhillar. To connect with the millennials across the country, Club Factory unveiled its India market brand campaign “For the Brand called YOU.” As eveRead more

13-Jul-2018

Assam Man Beaten To Death For Objecting To Burst Firecrackers In Wedding

There’s no doubt that weddings days are said to be one of the best days in any couple’s lives. However, sometimes they also come up with such a disasters which no one has ever expected. Having said that, one such incident recently happened in Assam’s Nalbari district where a man waRead more

13-Jul-2018

Facebook is all set to embed mind-blowing AR ads with news feed

Facebook introduces new AR ad feature to enhance consumer’s experience like never before. It will enable users to virtually try on different products, like makeup and sunglasses, direct from their News Feeds.  The users will be able to place a digital version of the product onto themRead more

12-Jul-2018

WhatsApp now labels Forwards to combat misinformation in India

To deal with the circulation of fake news and misinformation, WhatsApp launched its ‘Forwards label’ in India. The company expects the Forwards label will help users identify if a text or a video has been forwarded by another user and not originally composed. The forward label will indicRead more

12-Jul-2018

Mimoh Chakraborty ties the knot at a luminous hotel in Ooty

Legendary actor Mithun Chakraborty’s son Mahaakshay Chakraborty aka Mimoh and Madalsa Sharma tied the knot at Mithun’s luxurious hotel in Ooty, Tamil Nadu between the muhurat of 12-12.30 pm.  In conversation with a leading daily, right after the wedding, the bride’s mother, aRead more

12-Jul-2018

I Am A Believer of Rewards Over Awards: Reema Sanghavi

There was a time when entrepreneurship was once considered a man's domain, however, the tide has shifted. The women of today across the globe, leaving aside far beyond the clichéd notions, have been excelling in every possible aspect which very well comprises of the tedious as well as detaileRead more

12-Jul-2018

Event Safety Measures All Event Planners Should Consider

The terrible incident of Las Vegas which took place last October, when a gunman opened fire on a crowd of concertgoers leaving 58 people dead and 851 injured has sent the industry into outbreak! Post that incident; it has made safety and security an important issue for event organizers. Regardless oRead more

11-Jul-2018

A wedding planning can become a massive crisis management

What if the big fat wedding you have been planning for the last 3 months is just after 2 days, all the preparations including half of the decoration, dome with platform, arrangement for guests to stay and other things are done and then all of a sudden you come to know that due to some unavoidable reRead more

11-Jul-2018

The most expensive milkshake makes into Guinness World Records

For Royal family weddings and events of business tycoons, event planners and wedding planners are always looking for unique and rare items (like decor elements, food dish and drinks etc.) to impress the attendees. For them, there is one more option provided by New York's Serendipity 3. They are knowRead more

10-Jul-2018

Akkado bags two awards at Indian Brand Convention 2018 & BAM Awards

Akkado bags two prestigious awards at the Indian Brand Convention 2018 & BAM (Branding, Advertising and Marketing) Awards & Recognitions which is a platform where Branding, Marketing, Design, Communications, Advertising, Sales, Creative, Event Management professionals from across the industrRead more

09-Jul-2018

EEMA Election and the Winners are…

Event and Entertainment Management Association (EEMA) is India’s first apex industry body of the Event & Entertainment Management Association. It is the first ever body of its kind in the country that seeks to bring together professional organizations in this space on one platform. HavingRead more

07-Jul-2018

PT Expo China 2018: Where Tech and Business Collide In China

A four-day The PT Expo China 2018 (PTEXPO18), showcasing a series of cross-industry projects such as Tech+Culture, Tech+Healthcare, Tech+Transportation, Tech+Tourism, and Tech+Education will be held at the China National Convention Center, Beijing from September 26 to 29. The exhibition hosted by tRead more

07-Jul-2018

DJ Expo to highlight latest music-related technologies

Indian DJ Expo 2018 is all set to take place from 19th of July to 21st of July this year in Delhi at Hall No. 7 Pragati Maidan. The three day expo will showcase a 360 degree overview of latest music-related technologies, entertainment technology & events production by making a comeback with the Read more

05-Jul-2018

Smart and compact measuring device all event professionals must have in their pocket

Events or trade-shows construction site need to be measured precisely before any installations. Usually, event planners were seen taking measures of various spaces, facades, booth space or difficult corners manually with a lot of struggle which always keeps a high margin of error but this will end sRead more

05-Jul-2018

OYO Launches Auto Party To Provide Banqueting & Wedding Planning Services

We all are very well aware that organizing an event is a hectic, time-consuming and unpredictable process. Be it a small-scale party, medium scale conference or a grand wedding. Talking about a wedding where India already has many players working to capture this nascent wedding market in the countrRead more

04-Jul-2018

Meet artist of the decade

Since 2009, the WOW Awards have been the epitome of cultivating and celebrating excellence in the creation of LIVE events. Today, WOW Awards & Convention Asia is the region’s largest business and recognition platform for the Experiential Marketing, MICE, LIVE Entertainment & Wedding iRead more

03-Jul-2018

Mentos challenging campaign made an ordinary student into brand’s poster boy in just six days

Mentos gum campaign #SamHasMentosGum won the silver award for activating campaign 2018 for category “Leap of Faith”.  To boost engagement among a younger audience, Mentos pick a fresher Sam during campus move-in from the University of Wisconsin-Madison. The selection made after scruRead more

03-Jul-2018

World’s first ever attempt to cross Europe to Asia by athletic parkour moves

If you are a Parkour Athletes chances are that big brand may hire you to roll some daring stunt for promotion.  Canon Europe in collaboration with VCCP has unveiled its latest and most audacious brand campaign yet. The new campaign sees the world’s leading elite Parkour athletes Storror Read more

02-Jul-2018

Akash & Shloka’s pre-engagement party turns out to be a star-studded affair

The pre-engagement party of Mukesh Ambani and Nita Ambani's elder son Akash Ambani and Shloka Mehta, the daughter of diamond merchant Russell Mehta turned out to be quite a star-studded affair with some of the leading Bollywood, cricket and showbiz in attendance. Sachin Tendulkar and wife Anjali,Read more

30-Jun-2018

Beginner’s guide to create engaging content for IGTV

A new video service called IGTV is recently launched by Instagram, specially designed for longer vertical videos. Previously users could only share up to 60 seconds. The new IGTV app that comes on both Android and iOS allows users to post videos from 15 seconds to 60 minutes in length. This creates Read more

30-Jun-2018

Greenheart Band shares music in an environment friendly manner

Using the power of music, Greenheart band from US send powerful messages of sustainable living through solar-powered musical instruments. Greenheart band has a unique idea of sharing music in an environmentally friendly manner. They use only the solar-powered musical instruments. They believe that Read more

30-Jun-2018

What We Do Today Is More Satisfying And Gratifying Than What We Did 10 Years Ago. : Inder Balani

It is ambition and innovation that turn opportunities into success stories and looks like Inder Balani knows this well. Today he is the Regional COO of a leading catering company named FoodLink Services India Pvt Ltd, which was started in 1998. Balani has an interesting professional journey who defiRead more

29-Jun-2018

Loreal settle on AR make-up consultant to sale and promote its luxury products

L'Oréal is offering consumers a new and interactive way to explore their luxurious product.  They introduced a live makeup consulting session through which customers can use video chat on their phones to ask for product recommendations from a beauty consultant, who appears in a box in thRead more

28-Jun-2018

Event pro upgrading on its visitor management program with help of this new Kiosk

Keri and Savance together developed a comprehensive visitor management kiosk for events. It is comprehensive Visitor Management solution for event professionals and offers functions like Time & Attendance, Emergency Mustering, Digital In/Out Board, Visitor Management, and more.  With the heRead more

27-Jun-2018

Event security personnel found better alternative to walkie-talkie in Zello

If you are an event professional seeking a replacement for bulky walkie-talkie then here is one.  Zello is a push-to-talk app that allows event teams to communicate via smartphones and devices using WiFi or cell data. The voice almost reciprocates the walkie-talkie and allows completely privateRead more

27-Jun-2018

Textile Minister to inaugurate 5th edition of Heimtextil India & Ambiente India

Messe Frankfurt India to hold fifth edition Heimtextil India & Ambiente India from 27 - 29 June at Pragati Maidan in New Delhi. Heimtextil India & Ambiente India is expected to be inaugurated by Textile Minister Smriti Irani. Irani will address the gathering of industry's new and leading bRead more

26-Jun-2018

UberEVENTS made event logistics simpler

Want to give your guests flexible door-to-door transportation and only pay for the rides they use? No waste, easy planning, and happy guests. How about to try Uber Events? Now the question comes in mind that what is Uber Events and how this will help you plan the perfect event? Here is your answer. Read more

26-Jun-2018

Countryman announces the lightest and thinnest headset microphone for event professionals

Countryman a known brand to produce earpiece and microphone headset has introduced the new H7 Headset Microphone. Based on their earlier version H6 the latest H7 version is effective in shutting down the surrounding noise.  The microphone headset is designed for broadcast professionals, performRead more

25-Jun-2018

Anchor-turned-Actor wins SAAF’s 'Best Host In Asia' Award

JhalakDikhhlaJaa fame anchor and Micky Virus fame actor Maniesh Paul won 'The Best Host Award In Asia' at SAAF 2018 In Hong Kong. After winning 'The Best Host Award In Asia', we now know that the super talented host Maniesh Paul is not just best in India but in Asia too. When Maniesh takes over aRead more

23-Jun-2018

BUILD EX ASIA expo 2018 successfully completed its second edition organized by Aries Events Pvt. Ltd

The second edition of BUILD Ex ASIA 2018 has been organised by Aries Events Pvt Ltd from 15th to 17th June 2018 at University Exhibition Hall, Ahmedabad, Gujarat, which is an ideal platform for the Building Construction, Interiors & Furnishing industry fraternity. Aries Events Pvt. Ltd. organiRead more

23-Jun-2018

Anukreethy Vas Crowned Miss India World 2018

At the grand finale of fbb Colors Femina Miss India 2018 pageant, Bollywood stars Jaqueline Fernandez, Kareena Kapoor Khan, ‘Dhak Dhak’ girl Madhuri Dixit Nene and Miss India 2017 winner Manushi Chhillar stole the show with their brilliant performances during the Dances of India segment Read more

23-Jun-2018

Gujarat government hands over 1,200 crore’s property to hotel chain

Mahatma Mandir is a convention centre and a memorial located at sector 13, Gandhinagar, Gujarat. Inspired from life and philosophy of Mahatma Gandhi, it is one of the biggest convention centre of India spread over 34 acres.  It is Gujarat's elegant provision for international conferences and evRead more

22-Jun-2018

Gold Awards 2018: Hina Khan, Mouni Roy, Jennifer Winget Bag Top Awards

TV celebs had a ball of a time at the much-awaited Gold Awards 2018 recently held in Mumbai.  The star-studded night saw most of the major TV celebrities in attendance including Hina Khan, Mouni Roy, Jennifer Winget, Dipika Kakar and Shoaib Ibrahim, Sriti Jha, Drashti Dhami Read more

22-Jun-2018

Rann Utsav 2018-19: Experience the magic of mother nature

Every year, between the month of November and February, Kutch in Gujarat witnesses the spectacular Kutch Rann Utsav. The three-month long festival is a carnival of music and dance and provides the visitor a glimpse into the culture and heritage of Gujarat and a plethora of activities to indulge in. Read more

22-Jun-2018

MSME Development Forum to hold 5th International MSME Startup Expo

MSME Development Forum to hold 5th International MSME Startup Expo on June 22-24, 2018 at Pragati Maidan in New Delhi. More than 200 200 Micro, Small and Medium Enterprises (MSMEs) from India and 45 foreign companies to participate in the expo. The Expo shall seek to expose these micro and small entRead more

21-Jun-2018

IGTV (Instagram TV) is All Set to Compete Head-on with YouTube!

Here is good news for Instagram users and the video makers. In a recent event held at overseas, the company announced, it will allow their users to upload videos up to one hour in length, up from the previous one-minute limit. Let’s see the video first   In a way, Instagram is ready tRead more

21-Jun-2018

Meet Bros to launch their brand new music label

Baby Doll song fame Bollywood music director and singer duo Manmeet and Harmeet Singh aka Meet Bros launch their brand-new music label MB Music with their new single Nachdi Firaangi on Wednesday. Nachadi Firaangi song will be released on all platforms from digital to the television channels and oRead more

21-Jun-2018

A treasure hunt marketing campaign promises FREE sports gear for life

A U.K.-based high-tech sportswear brand "Vollebak" set for a new campaign for branding its product. It won’t be wrong to refer this campaign as a treasure hunt than a brand campaign. They have devised a fiendishly tricky treasure hunt, which includes a carved discount card from rosewood. This Read more

21-Jun-2018

Truck Drivers to do TRUCK AASANA on this ‘World Yoga Day’!

Every single person on the earth has right to stay fit and healthy in any situation, be it engineers, doctors, teachers, writers, directors, photographers, or house-wives etc. It is essential for all to maintain their health and fitness. But some professions are such, in which they don't have the rRead more

20-Jun-2018

Mumbaikars witnesses some fabulous stage performances in Akhil Bharatiya Marathi Natya Sammelan

The 98th Akhil Bharatiya Marathi NatyaSammelan, a mega show, was recently organised on a very grand scale in the central suburb, Mulund (Mumbai). The sammelan witnessed some fabulous stage performances including one-act play 'Chitra Vichitra', experimental play 'Shikast-E-Ishq', two-act play 'ApurvaRead more

20-Jun-2018

First Ever Vegetarian Catering Institute Across India - Click on To Know More

Bombay Caterers Association (BCA) has opened Institute of Catering Technology & Event Management (ICTEM) at Angels Education Trust, Sion (W), Mumbai. This is the first ever vegetarian catering institute offering various courses, not only that this is also the first institute for outdoor cateringRead more

19-Jun-2018

5 famous events of India not-to-be missed

Vibrant Gujarat Vibrant Gujarat summit is held by the government of Gujarat in Gujarat. The aim of this event is to bring together business leaders, investors, corporations, thought leaders, policy and opinion makers; the summit is advertised as a platform to understand and explore business opportRead more

18-Jun-2018

Ban on Foreigners to Invest in Event Management in Maldives

From Bollywood glitterati to world-famous Athletes, from Royals to the Hollywood celebrities, Maldives is a regular hot spot for the rich and famous personalities. Now the question comes that what is so special that these many celebrities and also apart from the people from all over the world want tRead more

16-Jun-2018

Allure proposes stylist design banner for trade-show and exhibition

Allure proposes a new design to replace the old-fashioned banner stand.  The Bow shaped Allure™ Banner Stand includes a premium quality Photo Fabric® tension material printed with your artwork, a lightweight frame and a padded carrying case.  The stand occupies less spaRead more

16-Jun-2018

After Amazon it’s now “Doritos” who ties a friendly knot with giant dinosaur for its next campaign

After Amazon, its now “Doritos” to incorporate its product promotion. Frito-Lay's Doritos partnered with Universal Pictures to create a chip of "Dinosauric proportions" in the promotion of "Jurassic World: Fallen Kingdom. In their marketing campaign, fans can win one of the foot-long JurRead more

15-Jun-2018

Govt’s event expense over ₹40-lakh now needs finance ministry approval

The Center has passed a mandate for Government departments and autonomous bodies to seek approval of the Finance Ministry for organizing seminars, conferences and workshops and similar events if the expenditure exceeds over ₹40 lakh. The Center has decided to keep in check the rising number of biRead more

15-Jun-2018

5 Important Tips on How to Grow an Event Planning Business

When you decide to have an event, everything matters. From program content and lighting to transportation, parking and refreshments — everything counts.  Making a list will ensure you don’t overlook things. Decide upon your target audience before anything else. From this, all the otRead more

14-Jun-2018

Want to Start an Event Planning Business from Home?

A lot of people have a perception that if you want to start a business or if you’re running a business then having an office along with certain facilities are must. But we ask do you really think so? We believe working from home also has its advantages like saving expensive office rent, employRead more

14-Jun-2018

Worried About Your Career in Fashion Industry? Here’s Something for You!

Be it a model, photographer, Fashion Designers, Hairstylists, Singer etc. everyone wants to achieve something in life. Some people become successful in the early stage, and some people struggle all their life due to lack of sources. For such people, VVatch is the best option who bridges the gap in tRead more

13-Jun-2018

Mr. Anand Mahindra wants to give an Award, but awardee is missing!

Talent, the definition of talent is ‘doing something what others find difficult to do.’ Everyone is talented, but not all can identify their talent. Some get exposure, some get lost in the crowd. We all have seen such talents on our social media, whatsapp viral messages and in real lifRead more

12-Jun-2018

How an exhibition can be a bridge between two countries

An exhibition of paintings “Ethnic Rhythms” by the Two renowned artists from India Mukesh Bijole and Mahaveer Verma underway in Kathmandu, Nepal. The primary objective of this painting exhibition is to further enhance friendship and people to people contact between India and Nepal througRead more

12-Jun-2018

Salman, Jacqueline, Katrina, Shilpa Made Heads Turn at Baba Siddique’s Iftaar Bash

In the holy month of Ramadan, like every year, even this time, Baba Siddique had organized a star-studded Iftaar bash for his close friends held at Taj Lands End, Bandra. More than Iftaar bash, the party is also known as  the iconic Shah Rukh Khan – Salman Khan hug, unfortunately this yeaRead more

11-Jun-2018

6 Tips To Keep Your Monsoon Wedding Hassle-Free!

We may witness winter and summer season during the year but monsoon period has its own charm. It can be the most exciting season one can ever have where you can feel maximum attachment to nature, witnessing the raindrops kissing the surface of the mother earth during the season. However, along with Read more

11-Jun-2018

5 Disadvantages of Social Media Promotion For Your Business

There’s no doubt that social media has changed the way businesses interact with customers and the public at large. It has become the significant tool for marketing, public relations, and customer service. However, understanding how to use it to its full potential is something many us and also Read more

09-Jun-2018

5 Best Outfits For Event & Wedding You Won’t Want To Miss!

Finding an outfit to wear in event or wedding is quite a challenging part, especially when you won’t wish to spend an excessive amount of money on something you can never wear again. So it’s a great idea to buy something that is good enough to wear on occasions like wedding or events. HeRead more

09-Jun-2018

Facebook to come up with first original news shows on ‘Watch’

On Wednesday, Facebook Inc announced its first original news shows for its video section ‘Watch’ by joining hands with other online platforms producing video to compete with television. The news shows will be produced for Facebook by various of partners like CNN, Fox News, ABC News and URead more

09-Jun-2018

250 Competitors, 24 Skills Witness West becoming India’s best! Powered by Akkado

National Skill Development Corporation under the aegis of Ministry of Skill Development and Entrepreneurship kick-started the IndiaSkills Regional Competition 2018 in Jaipur on 24th May 2018.  More than 250 youth across 5 states made IndiaSkills West 2018 a superb hit. The competition is enviRead more

09-Jun-2018

Global Selfie: A Digital customer engagement campaign by Absolut Vodka

To market its limited-edition bottle, “Absolut World” the company launched a ‘Global Selfie’ campaign. The campaign is based on a Global Selfie web app, which was developed to unite travellers across the globe in a pixelated mosaic of faces.  The mosaic featuring over 6,Read more

08-Jun-2018

Importance of #Hashtags and how it can be useful

We might have seem the ubiquitous # sign in front of social media posts, but do you really know what that symbol does—or could do for you? There people who are still not much aware about this sign, but fret not, here’s a quick primer about the hashtag.  A hashtag is a label used Read more

08-Jun-2018

6 Simple Steps To Promote Your Event On Digital Platform For Free

These days whether our business runs properly or not but social media is definitely booming. It has become one of the best ways to create the buzz about an upcoming event and also helps to promote your brand in many other ways. However, it pays to put some strategy behind your posts. After all, it&rRead more

08-Jun-2018

How To Become An Event Manager? Beginner’s Guide

There are lots of ways to become Event Planner like by joining any event management company as a trainee/apprentice or by joining an event management institute as a student can be one of the best ideas. However, by joining any event management institute you can learn things quickly and become a certRead more

08-Jun-2018

ALL ABOUT MUSIC: A conference, where people will talk about music!

All About Music Conference is a knowledge & business networking platform for the music industry. It is coming up with its second season on 23rd-24th August 2018 at Taj Lands End in Mumbai. It is an initiative by Truly Musical. All About Music, in its second edition, continues to be an all-incRead more

08-Jun-2018

Checkout the ‘Save the Date’ video of Akash Ambani and Shloka Mehta’s formal engagement

After getting hitched in Goa on 24th March, Akash Ambani and Shloka Mehta are getting formally engaged on 30th June 2018. Mukesh and Nita Ambani are all set to host formal engagement function of Akash Ambani and Shloka Mehta. Childhood friends, Akash and Sholka will exchange rings on June 30 at AnRead more

07-Jun-2018

A to Z suppliers of building business to be present at BUILD Ex ASIA 2018!

An ideal platform for the Building Construction, Interiors & Furnishing industry fraternity – the second edition of BUILD Ex ASIA 2018 to be held from 15th to 17th June 2018 at University Exhibition Hall, Ahmedabad, Gujarat. The Building Construction trade in India is expected to grow faRead more

07-Jun-2018

Shifting staging material in events could be lot easier with this innovation

  The lifting wheel provides agility to move heavy staging material like the truss with ease. The wheel moves up and down 4cm and can be used in multiple ways, like mounting to horizontal truss, mounting to wood or metal walls, or mounting to stage legs. The maximum load capacity for a single Read more

07-Jun-2018

Amazon delivered world 's most terrifying thing in its biggest delivery box ever

E-Commerce giant Amazon is quite famous for its unique promotional campaigns. Once again Amazon was successful in becoming the talk of the town by delivered a 40-foot long box — the e-commerce retailer's largest delivery ever — with air holes and the "Jurassic World" logo to “The GRead more

06-Jun-2018

42 Awards Winner Photographer Shares Her Success Mantra!

We see a lot of wonderful things happen around us all the time; being able to see doesn’t take efforts, but being able to flash & capture that very moment is possibly the hardest part. Being a good photographer is not easy, and if you are a female, then it gets a little tougher. People bRead more

04-Jun-2018

4th Smart Cities India 2018 emphasizes on building future ready smart cities

The 4th Smart Cities India 2018 expo, which was held in Pragati Maidan, New Delhi, from 23rd to 25th May, featured some of the most prominent leaders and experts discussing ways to harness technology to make the next generation of urban spaces resilient, sustainable, and inclusive. This expo Read more

01-Jun-2018

Don’t Miss To Attend South India’s Biggest Exhibition of Tent Decor And Catering

Tent Decor & Catering India - 2018 is coming up with the latest developments and modern equipment’s in Tent Decor and Catering industry from 5th June to 8th June 2018 at Neelakanta Convention Centre, Banglore. Tent Decor & Catering India - 2018 to be first ever South India’s biRead more

31-May-2018

10 International Event Planning Associations You Can’t Miss To Know!

When you are part of event industry, it is said that you are part of a multi-billion dollar industry that keeps on changing, innovating, and expanding. Talking about event planner, who helps you plan, organize, add entertainment value to your event, also helps you save your time, money andRead more

31-May-2018

A mystical marketing campaign by SNCF drives people into entertainment world

Paris connects cities with a colorful door as a part of Railway company SNCF experiential marketing campaign to entertain passerby especially tourist.  These Brightly colored doors were placed in public spaces around Milan, Stuttgart, Geneva, Barcelona, and Brussels enabling passersby’s tRead more

31-May-2018

Every Step Is A Miracle, A Dream, An Experience, A Joy: Deepak Pawar

•    You started event management firm 26 years ago. How does this idea strike you during that time? o    It was quite a natural progression from the ad agency we were running at the time. More of our clients back in the day wanted to create experiences for theiRead more

29-May-2018

Celebrating Event Managers Day 2018. Here’s All You Need To Know About!

Be it a festival, corporate shows, private functions, social gatherings, conferences, parties etc. an event manager is a person who makes people’s dreams comes true. In fact, they are the one who makes events so beautiful and works beyond limits, so as to cherish the memories for life. To paRead more

29-May-2018

Palm Expo 2018: The most recognised exhibition of Sound, Light and Audiovisual is here!

After a successful seventeen editions, PALM Expo is once again coming up from 31st May to 2nd June 2018, with its 18th edition. PALM Expo is India’s foremost platform for stage, entertainment venue and music creation and production technology. PALM Expo is the place where industry professioRead more

28-May-2018

Brilliant experiential marketing campaigns glitz the New York Auto-show 2018

The 2018 New York International Auto Show was not only demonstration of concept cars and glimpse of autonomous driving technologies but also a learning course of experiential marketing.  One of the impressive campaign was exhibited by Ford, where consumers were invited to build their own Ford LRead more

26-May-2018

Sooner or Later, I Will Reach Where I am meant to Be: Gitikka Ganju Dhar

How does this field fit into your career plans? I am heading towards motivational speaking and moderation. I will write and may curate content too. Anchoring does not fit into any of these, but it is something I will do till I stand. It is a love story. I will see it to the end! You’ve donRead more

25-May-2018

Wonder Cement Creates Wonder At Award Function

FLAME Awards 2018 and EEMAX GLOBAL Awards 2018 have awarded Wonder Cement Saath: 7 Cricket Mahotsav 2017 in categories of Best Trade Engagement of the Year, Best Consumer Activation (Overall), Best Roadshow Activation and Best Execution of a Sports Event. Wonder Cement wanted to take the brand intRead more

25-May-2018

Fire breaks out at Apsara Tent House in Udaipur

Udaipur: A fire broke out at Opera garden and banquet hall in Udaipur City in Rajasthan on Thursday morning around 8 o’clock. Nobody was reported injured in the blaze.   Fire tenders rushed to the spot to deal with the emergency situation. As per the informationRead more

24-May-2018

Would you be interested if Taapsee Pannu will be your wedding planner?

A career in films is not always very long. Unless you are extremely talented and lucky, you cannot play a long inning here. Especially where it is believed that the industry (Bollywood) is a tough turf to manoeuvre for rank outsiders and star kids have it relatively easy. So to sustain in Read more

24-May-2018

Meet Director, Writer, Lyricist, Singer and Music composer of the Award-winning film - Aditi Thakor

Aditi Thakor is a popular Director. She is the writer, Director, Lyricist, Singer and Music Composer of her latest Award Winner Film‘Bhanwar’. Aditi Thakor’s film, ‘Bhanwar’ got Critic’s award for Best Film at Transmedia Awards recently and Dadasaheb PhaRead more

23-May-2018

Young and Talented Manya Gupta Bags 4 Gold Medal

11th National Roller Musical Chair and Speed Skating Tournament 2017-18 was held at Nagpur on 11-12-13th May. 50 players from Gujarat participated and Gujarat stood first in the championship with the overall tally of 193 medals. Events included under 8, 11, 14, 17, 19 and above 19 years age boys andRead more

23-May-2018

Stream Live events HD videos through battery- free wearable glasses

Live streaming event videos through handsfree wearables like smart glasses was a brewing concept but never had a strong support due to power back-up and battery size. To overcome this University of Washington researchers have crafted a video streaming method that consumes up to 10,000 times less powRead more

22-May-2018

Jagran Solutions won the mandate for executing most prestigious awards for next three years

When you talk about Indian Cinema, then the awards will come automatically in your mind. And one of the most prestigious awards in Indian cinema is the Dadasaheb Phalke Film Foundation Awards, which is the highest official recognition for film personalities in Indian cinema. It is presented annuallyRead more

19-May-2018

Solar LED light to club with other centrepiece to make event decor attractive

Solar powered decorative sounds unusual but "smart garden products" is making it practical. They have designed various decorative products like LED laced pink roses that automatically illuminates the flower during darkness. The decor is Ideal for decorating shrubs, trellis, parasols and doorways. 10Read more

19-May-2018

My Parents Were Skeptical When I Took Dancing As Career: Amrita Joshi

In the world of Classical Fusion, Amrita Joshi the founder and Lead performer of AJ Dance concepts is a familiar face. Trained in Indore, Pune, and Mumbai under Puru Dhadhi ChiJi, Manisha Satheji and Uma Dongraji, she is famous for versatile performances across the country, having been associated Read more

18-May-2018

Please Don’t Shout

Don’t get offended by the title. It is the name of an event, to be organized in Ahmedabad. “Laughing is and will always be the best form of therapy” Yes, that’s true! Someone said, Laughter is the best medicine. Laughing is the part of life. No one can live without laughterRead more

17-May-2018

Dell leaving its foot-print at SXSW 2018 with its exceptional marketing campaign

Dell at SXSW 2018 in Austin focused on experiential marketing for entertaining their creative audience. A program that aligned with each phase of the festivals, including film, music, technology, and innovation, and gaming. Among various experiential experiments, immersive DJ VR was chief attractionRead more

17-May-2018

Google, HP, American Express and many others made Coachella an enticing festival with their experiential marketing

Coachella festival is a perfect marketing spot for most brands as well as product activation. The brand can insert themselves into the attendees' experience (using booths and participation marketing) to win and retain customers. This year once again Coachella brought some famous brand like Google, HRead more

16-May-2018

You may never look at food the same way after reading this

Over 40 percent of daily food wastage winds up in the trash in the U.S alone, about 150,000 tons a day. To draw attention to this issue, Morton Salt - The United State's leading producer of salt for grocery, water softening, ice control, agricultural and industrial uses, came out with brilliant campRead more

15-May-2018

Nike’s “React Land” A new age live Marketing

Nike’s new shoes combine bounciness and softness while keeping it extremely light and durable. To give this same feeling to the consumers, Nike had a unique live marketing idea called “React Land”. Nike China launched an immersive video game experience in the store, where consumersRead more

12-May-2018

Have you ever heard of “Furniture Climbing”?

IKEA once again proving itself as the master of experiential marketing with its innovative campaign during the launch of their France’s 30th IKEA store. The Swedish furniture company installed a vertical rock climbing wall covered with IKEA furniture in Clermont-Ferrand. The campaign comprisedRead more

11-May-2018

Easy solution to capture professional looking Photos & videos of Roadshow Activity

This designer selfie remote takes beautiful images in events without anyone being left out.  You can place your device at a distance of up to 30 ft and click a photo or record a video with ease.  The remote can be synced with Bluetooth without any complicated settings. It can be attached tRead more

10-May-2018

A brilliant experiential marketing idea by ZARA

Zara - a known fashion brand and a major clothing retailer brought everybody’s attention with their distinct marketing and selling idea. The Spanish brand has rolled out an AR experience through its app called ‘Shop the Look’. The app allows shoppers to see models come to life righRead more

09-May-2018

Optimise power supply in events

PCE IMST distribution boxes are handy, robust, light-weight and made of shock-resistant polyamide. This power distribution box is extremely suitable for events and other general use. It helps electrician to the safe disposition of power during events.  Distribution boxes are made of solid rubbeRead more

08-May-2018

A summit to shape the future of Bihar ends successfully- Advantage Bihar Conclave 2018

The Advantage Conclave Bihar 2018, ended successfully with famous dignitaries gathered from diverse field discussing on the development of Bihar in respect to Education, Infrastructure, Health, Business, etc.  The event was kick-started with Mr. Khurshid Ahmad, CEO and Founder, Advantage Group-Read more

05-May-2018

Levi’s designed special jacket for hands-free communication during events

In busy tradeshow or exhibition continuous phone communication is usual, and if you’re annoyed taking out the phone from pocket every-time a phone rings here is the solution.   Customize and control your jacket with the Jacquard app. It gives abilities to let you control messages, phRead more

05-May-2018

Award winning Coca-Cola billboard

For nearly a century, the billboard is the prime source of advertisement for small and large companies.  As one of the world’s largest 3D billboard recorded by Guinness World Records, Coca-Cola became the clear winner at SXSW in the responsive design category. In a world of, 3D and mixed Read more

03-May-2018

Thousands of user-generated Lego fish on event planners radar

Have you been to event trade-show that was more fun to visit than just a walk-through? Here is the one that can make trade-show fun for adults and kids.   "LEGO House Fish Designer" is a concept designed by Lego House where you can design your very own physical LEGO fish to come alive digiRead more

02-May-2018

Advantage Conclave Bihar 2018 is All Set to Discuss Bihar’s Future!

Advantage Group organized a very successful conclave in 2016 under the name “Umeed Ki Udan Bihar 3.0” inaugurated by the Honourable Chief Minister Shri Nitish Kumar with 30 renowned speakers from various sectors. This conclave was launched as an Annual Event and thus the second edition Read more

27-Apr-2018

Digital caricature to increase foot-traffic in your next event

Live digital caricature is perfect for entertainment in trade shows, conventions, corporate events, weddings, birthdays, or any event.  Previously we have seen the live painting for events, based on the same this digital Live caricature is becoming famous in no time.  The art is interRead more

27-Apr-2018

Check out this Portable Display booth with magnetic frames

Magnetic modular frames for exhibition booth are staging some permanent solution for heavy booth display and backdrops. To add in this series, APG have introduced a newer type of Modulate Magnetic frames. These magnetic frame banners are modular, so they can easily be rearranged depending on exhibiRead more

25-Apr-2018

The first ever commercial radar to secure event’s perimeter at 360 degree

Navtech Radar is a world-leading innovator in commercially deployed radar solutions. The award-winning radar solution is utilized by clients across many industry sectors, from Perimeter Security Surveillance to Traffic Incident Detection.  The solution is cost-effective and mounted easily anywhRead more

24-Apr-2018

AI based software to automates the recruitment process for event planners

Midas IT has launched an enterprise solution named “Mighty”.  Unlike Skype or Whatsapp video interview this AI based interview software works differently.  It throws surprise questions and conducts logical games for the interviewee who can start the interview on any computer wiRead more

23-Apr-2018

That’s Why Hawthorn Won “Event Production of the Year 2018” Award

Hawthorn won the 'Event Production of the Year 2018’ for its outstanding work at the Adobe Summit EMEA 2017.  Their work includes technical production for the main conference plenary, exhibition space, break-out rooms and the Summit Celebration.  Their main attractions were tunnel shRead more

19-Apr-2018

Event Trees – A Classic Decorative Elements

These event trees are changing the décor style of events. It is becoming a central part of event decor from a bespoke entrance piece to an exquisite immersive environment in a very short time frame.  These trees can be set to event’s need and theme with wide varieties of choices avRead more

18-Apr-2018

Heat lamps design to keep food warmer in all type of events

Keep your party food platter hot and shimmering with these Hanson’s heat lamps.  These heat lamps not only keeps food warm but also gives an ecstatic look to your food platter.  The designer lamps come in all forms a free-standing as well as mounted on a retractable cord adding Read more

17-Apr-2018

First response kit to save lives during event emergency

This new compact unit is designed by “Primetech” to set-up an emergency control room in events from anywhere. It is portable and takes little time for the set-up. It features mobile Ka-band satellite broadband, live-streamed drone and other camera imagery, COFDM-based Wifi and interoperaRead more

16-Apr-2018

Communication to become fast, accurate, and reliable with this NOKIA’s wearable coat

Nokia designed a smart garment in collaboration with Kolon, a South Korean fashion brand, and GINA, a software developer from the Czech Republic.  This wearable or overcoat comes with inbuilt modular sensors, which can be repurposed as per the needs.  At present, the coat has sensors that Read more

14-Apr-2018

Get studio quality voice recording with “MixerFace” using mobile only

CEntrance released its next version called “MixerFace” to amplify mobile recording to a studio quality voice. Now you can upload any recording with good quality with MixerFace. You can hook any microphone up to a smartphone for recording on location. It enables live streaming or recordiRead more

13-Apr-2018

Destination wedding gets a new Avataar “Destination Imagination”

Destination wedding became popular in last few years. But not everybody can plan destination wedding due to endless guest list or either budget restraint. But “Imprint” group who has recently won the 2018 Special Event award in New Orleans, has totally different idea for such clients. Read more

12-Apr-2018

Retractable banner with LED lights

“Post-Up Stand” a leader in custom printed trade show and advertising display had made a new banner by bringing little innovation in existing design. LED lights studded on the top and the bottom of the retractable banner stand. It enhances the colourful graphics and messages boldly that Read more

11-Apr-2018

A hi-tech wending machine that comes as a green solution for dining platters

O2GO is a revolutionary wending system produced by OZZI. This new system eliminates traditional disposable take-out containers for all segments of the foodservice industry. The machine operates in three steps, first 1) Place food in O2GO container 2) Enjoy meal 3) After using container place it backRead more

10-Apr-2018

A cost-effective and wireless temporary lighting solutions

A complete black-out in CES 2018 event broke the havoc leaving the show to jeopardise. Not to see such incident happening again in any events, the industry is looking towards a temporary lighting solution. Something that keeps trade-show premises illuminated for a couple of hours.   Prism Read more

09-Apr-2018

Are you ready to be SPOTTED AS THE BEST of event industry?

The Event and Entertainment Management Association (EEMA) is an autonomous and non-profit registered body of companies, institutions, and professionals operating within the Events and Experiential Marketing industry of India. EEMA Spotlight Awards is an initiative by EEMA launched 2 yearsRead more

07-Apr-2018

Event speaker can now filter the questions their audience want to get answered

Event’s speaker usually takes questions from the audience during live events or conferences. The queues of questions are sometimes so long that most important questions are left unattended or end up answering the irrelevant one. To solve this issue, a smart app “Slido” is developedRead more

06-Apr-2018

Convert your pool into party stage

Turn your swimming pool into a party deck. This fantastic see-through floor can be used for your next event or a DJ-themed party deck. It will help you to elevate your pool party to a next level. The dance floor can bear weight up to 200 people. The transparent pool deck comes in 4′ x 8′Read more

05-Apr-2018

Create a strong backdrop visual for events with “stock sets” modular components

Create an aesthetic and appealing backdrop design for your next event with this novel design idea “stock sets”. They are available in dozens of configurations based on modular components.  The stock set comes with an elegant set option that combines brushed aluminum frames and whiteRead more

04-Apr-2018

Multi-purpose charging ports to keep devices upbeat during events

FuelBox, a technology startup based in Santa Barbara, CA has come up with charging solutions. The product is a dynamic combination of a docking station (The Dock) and mobile battery pack.  The docking system has multiple charging outlets including USB port which will help to charge multiple devRead more

03-Apr-2018

Now attend any event in the world without flying there

Teleporting is something that you have seen in the sci-fi movie like “Matrix”.  Inspired by the same Jun Rekimoto, Ph.D., professor, from Japan have tried to bring the relevant concept into the mainstream. The idea does not copy the same but it does remind you of it.  It’Read more

02-Apr-2018

Weather proof and anti-rust Inflatable billboard frame for event promotion is here

Customized inflatable airtight PVC pipe tent and advertising billboard frame for an exhibition stand.  “Anka” is an expert in creating a custom inflatables structures for event occasion like large inflatable tents, inflatable arches, huge bouncer, air dancer, inflatable model cartooRead more

31-Mar-2018

No need of ice-cubes to chill your beer and wine glasses in parties and events

The CPI (Campus Products, Inc.)  Hypo-Therm glass froster.  Is a device that frost a glass in less than 10 seconds, no more ice-cubes required to chill your beer or wine glass. For outdoor parties or small events, you can use this machine. Hypo-Therm is fully portable and can be connected Read more

30-Mar-2018

Typical boring looking trade-show presentation to become a sensation with this new software

ISE 2018 announced the best of show awards, and Showlogix stood out as clear winner with its smart software solution “Showrunner”. "Showrunner" is the ultimate show control and multi display-playback system.  It is an all-in-one system, built with tools to create a scalable and inteRead more

29-Mar-2018

Portable Podium that can be set up in seconds

With rising trend of pop-up events and trade shows, portable items for events are in demand, and podiums are not left out too. This Klik magic podium is easy to set up, portable, budget friendly and a great addition to any event. You just need to lift the top of the frame to its full 42-inch heighRead more

28-Mar-2018

This giant mobile could be fun for your event visitors

Can you imagine a giant mobile phone placed in front of event entrance that works the same as regular mobiles installed with Event App? "XXL Smartphone" provides the giant mobile phone for events with screen size 32″, 42” or even 55” display format. The XXL Smartphone works like aRead more

27-Mar-2018

Bringing the magic of augmented reality to public spaces and events

Kinetic Magic is a device-free augmented reality experiences for events and party. This creative technology makes large mirror like projections of users creating instantly playful, engaging experiences. It tracks a user’s body movement in a reflective projection, dancing or paint with theRead more

26-Mar-2018

Nanoleaf Light Panels - Experience Lighting in a Brand-New Way

If you are looking for a light décor for your next party that leave your guest surprised then try this product by Nanoleaf.  Nanoleaf Light Panels are a smart lighting product, unlike anything you’ve seen before.  You can fully personalise your lighting experience with modularRead more

23-Mar-2018

Alexa & Intel showed us the glimpses of the future homes

Recently, a 30-foot-long branded Airstream trailer spotted outside CES 2018 demonstrating Amazon Alexa and Intel products. The trailer represented logos of different partners and products that integrate with Alexa, like Sonos, HP, Lenovo, HTC, Ford, Logitech, and ecobee. The exhibitors invite 5 to 1Read more

22-Mar-2018

Canvas made Foliage, vines, plants emerging as the new decor style for events

Canvas based design décor is emerging as a new style for events. The artists cleverly craft and design trees and plants from it that looks like real.  So far, we have seen plastic based foliage, vines, plants but for the first time, a canvas-based plant décor is competing in a d&eRead more

21-Mar-2018

Full battery operated autonomous flying taxis with parachute by Google unveiled

The secret company Kitty Hawk, financed by Google co-founder Larry Page, for designing autonomous flying taxis has surfaced its battery operated autonomous flying taxi “CORA”.  Cora being battery operated there are a lot of precautions taken in its working functionality like the plaRead more

20-Mar-2018

"Creating a World Class Award Winning Agency” session by Roshan Abbas

Roshan Abbas has spent two decades gathering domain expertise in Radio, TV, Theatre, Events & BTL and entered Bollywood with his directorial debut under the banner of Shahrukh Khan’s Red Chillies Production in 2011. Roshan was already a reputed TV and Radio anchor, when he entered the fiRead more

19-Mar-2018

Merchants of Wedding – Everything for Wedding Under One Roof

Merchants of Wedding is a souk for everyone who is associated with the multi-million dollar wedding industry in and out, be it the brides, grooms, their families and guests or the wedding planners, invitation card designers, cinematographers and the service providers. Market Ace, who is known for cuRead more

17-Mar-2018

Artist creates masterpiece using two simple material to promote brand

Yulia Brodskaya has swiftly earned an international reputation for her innovative art. It is surprising that to create beautiful masterpieces; she uses two simple materials-paper and glue. It involves the placement of carefully cut and bent strips of paper - to make lush, vibrant, three-dimensional Read more

16-Mar-2018

App developed for the first time to help event planners with funding

For event planners who want to organize big events but fail due to the funding issue have found a solution to their problem. The Expo Group released a new app to guide event and trade show exhibitors to grow without worrying about cash arrangement. This app will help in filling the fund deficit obseRead more

15-Mar-2018

Artist scrambles with Legos to present new decor style for events

Independent artist Dante Dentoni is a visual artist who constructs elaborate installations with LEGO inside of walls. His sculptural installations are site-specific and reveal interconnectivity between physical and emotional environments.  He does carving into the wall and installs Lego work inRead more

14-Mar-2018

3D prop sets its path for theme based events

3D props are setting their path for event décor.  AE & ES can build a custom set of pieces to shape 3D structures for your events.  You can build 3D entrances, airplanes, castles, cars, etc. to add on to an exhibition hall, and theme based events. With alignment to various lightRead more

13-Mar-2018

Mosaic-based event solutions for brand promotion

Live Print Mosaics and Live Digital Mosaics are two interesting and interactive style to involve event attendees in your product promotion. These mosaics style have ability to make a big impact in trade shows and exhibitions. In Live Print Mosaics  the event attendees, are allowed to take theirRead more

12-Mar-2018

Hands-Free Interactive Experience to Product Kiosks and Live Presentations

Touch Free Motion Capture Controller for a compelling hands-free interactive experience to product kiosks and live presentations.  "Touch Free" has an integrated LEDs which creates a colourful light show along the acrylic sensor bar that reacts and responds to the users every gesture, forRead more

10-Mar-2018

Ad Displays to Become More Touch Sensitive

The Displax reduces the gap between sensor and display, making ads and presentation more responsive. Displax is a flexible polymer foil, which comes with more than 4000 nodes in the grid to provide high accuracy and responsiveness to the touch experience. It can be applied on curved surfaces as wellRead more

09-Mar-2018

Radio App Developed for the first time to save event crew’s lives

For the first time, a digital two-way radio is used to address the ground worker’s safety issues. To ensure all of your staff are within reach and are safe. In real time, this piece of technology can be very useful.  By integrating a lone worker app with your two-way radio system the userRead more

08-Mar-2018

Wizcraft – Now a 5 Billion Company

In today’s digitally flooded commercial era, the event industry is gaining recognition across the world at a rapid speed. But besides this fact, it is shocking that such a glorious industry is portrayed as the most complex and unorganized above other industries. The reasons may be countless. Read more

07-Mar-2018

Maverick MK Pyxis- New Stage Lighting to Make Events More Lively and Vibrant

Unlike, standard stage lights, new Maverick MK Pyxis LED light comes with lot of features. It gives you an endless array of incredible eye-candy looks with its epic beam and wash effects, wide zoom range, continuous 360° pan with tilt movement produces fantastic aerial and pixel-mapping effects.Read more

06-Mar-2018

Geodesic dome making its statement in sports event

Specialize in the design and manufacture of geodesic dome tents, “Shelter Dome” creates domes for living and events.  But now they have designed the dome for the outdoor sports activity. A geodesic dome is the clear span space without any pillars, columns or cross walls which allowsRead more

05-Mar-2018

The rare 4 sided ad display totem built to stand against extreme weather

Don’t be surprised if someday you see your product ads rolling under freezing north pole or soaring heat of Sahara Desert.  This MENi 4 sided Full HD LCD information gathering totem is designed to withstand highest global recorded heat and lowest global recorded cold environments. This AdRead more

03-Mar-2018

Customize your promotional gift for trade-shows & marketing events with stunning designs

Free promotional gifts are like magnets in trade-show to draw attention. Especially, if it is a designer pen-drive representing your company’s logo or mascot.  "USB memory direct" makes unusual pen-drives of various shapes and sizes from any material wood, metal, silicone, marble, plasticRead more

01-Mar-2018

and… The EEMA Inter-Agency Cricket Tournament Winner is…

The second edition of EEMA Inter-Agency Cricket Tournament 2018 was successfully held at Turf Greens Ground, Gurugram. 11 agencies from Delhi NCR participated in the tournament that witnessed some remarkable, consistent and praiseworthy performances.  The Champion of ChampRead more

27-Feb-2018

X-ray to be used in trade shows and exhibitions

Event exhibitor would not believe that their task of showcasing products could become so easy with this X-ray Vue, product visualizer.  The attendees can see inside of any product, touch and even operate your product. It enables exhibitors to showcase the kind of internal product engineering thRead more

27-Feb-2018

Watch the video and decide whether SINGER PAPON SEXUALLY ASSAULTED A MINOR GIRL or not?

A well-known Bollywood singer Angarag Papon Mahanta – famously known as Papon is charged for a "Sexual offence" for kissing a minor girl on the set of a reality show.  The video, shared by Papon on his Facebook page, shows the singer in a light moment celebrating Holi with the contestantRead more

24-Feb-2018

3D Hologram from Iron Man & Star Wars to become a reality for events

We already saw the use of hologram for events.  But till now a holographic display scatters light only at 2D surface. This means the hologram can give you a 3D image view only if seen at a certain angle.  But now BYU researchers have found a new 3D image projection technology that gives eqRead more

23-Feb-2018

VR Headset is no longer needed to view VR Content

The VR sphere of Global Imagination made its debut in CES 2018. This VR sphere is a spherical display that provides a complete 360⁰ visualization of the content all at once for everybody. The VR Sphere's projector and lens eliminate the distortion of rectangular source video and let 360⁰ contentRead more

22-Feb-2018

A Magic book for events and tradeshows

PeopleVisionFX to debut Magic Book.  The book can display 3- dimensional images that can come to life as moving images. The visitor can magically turn the pages of a sculpted book with a simple gesture. The display is interactive and compatible with any brand.  The imagery has also the capRead more

21-Feb-2018

A lightweight and tool free solution for product display in events

AGAM introduces a new modular system for event booth called Nexus.  It is a tool-free system that embodies structures with interchangeable frames and accessories, while allowing full customization of size and shape for any given trade show, event or speciality display.  The NEXUS system enRead more

20-Feb-2018

Sports event to witness world’s first 5G experience

The world’s first ever 5G network to be tested at a sports event. From old days, sports events have remained the platform for the debut of various products, this time it is 5G internet. 5G - Next Generation Communication Networks will be put on trial at the 2018 Winter Olympics in PyeongCRead more

19-Feb-2018

Highlights of the UK’s Largest Light Festival “Lumiere London 2018”

The UK’s largest light festival, the "Lumiere London 2018" returns for a spectacular second edition. The light festival took visitors by surprise again with various light visuals.  It has displayed some amazing light installations among which Nightlight by Jo Pocock and her Lantern CompanRead more

17-Feb-2018

Tent on Wheels

Tent on Wheels - that’s how “Mahaffey” met the client’s needs by providing them with a customized 50' by 50' giant tent structure rolled on wheels.  This giant portable structure comes with pneumatic tires and designed to withstand adverse weather condition.  HoweveRead more

15-Feb-2018

Beware Apx Rs 1.25 crore fraud by an Event Company - now absconding

Eventaa News stands for Fair and fearless journalism. We are proud to convey that eventaa news is the only media with a strong character of “journalism“ in the true sense and not an appeasement media. Today by way of reach, Eventaa News is undisputed No 1 with unmatchable total reach in Read more

14-Feb-2018

Last day to get into the exciting EEMA’s CRICKET League

EEMA (The Event and Entertainment Management Association) the country’s governing body in the events and experiential marketing domain has recently announced their ‘Inter-Agency Cricket Tournament’- to be held in Gurugram on Feb 17th, 2018. Multiple organizations will collabRead more

14-Feb-2018

Watch this Intelligently Creative Stop Motion Video

Intelligently creative stop motion by Doro Otterman is appreciated by many viewers because of its funny style. This style could be used for event product promotion or brand promotion and used as a substitute to conventional videos styles.     Read more

13-Feb-2018

Different kind of talent to fetch attention in events

"DISRUPTIVE ART" sounds little weird but it is a new concept for event entertainment. “Rei Misiri” is a multidisciplinary Canadian artist, who combines art and dance to create a visual masterpiece.  He takes the canvas and completes a custom painting by hand. Starting with a blank cRead more

10-Feb-2018

Permanent flooring solution for temporary event structures

Adhesive-free floors are the rising demand of event professionals as they want something that can be easily spread and ripped-off.  One such Adhesive-free floor technology is developed by “Altro”. Altro XpressLay is the first ever slip-resistant floor installed using a tape system iRead more

08-Feb-2018

Line Art Projection display gets ready for events & exhibitions

Sun Innovations has developed a Line-Art-Projection system for transparent glass.  A new LED display technology that displays message and animations on glass windows and panels.  With no apparent display boundary, the system enables text and pictures appear to float in the air. The LineRead more

07-Feb-2018

Apple made changes to its controversial guidelines specially for event industry

A specific arrangement for exhibition and event mobile applications is made by “Apple” after its controversial guidelines for using AppStore was released.  The controversy began when Apple introduced its guideline for better user experience which said that-- “Apps created fromRead more

05-Feb-2018

Must have equipment for Live Video Shooting

DJI has announced a redesigned Osmo Mobile 2 stabilizer. This stabilizer comes with an integrated battery with up to 15 hours life and has a re-designed button layout to make it simpler to control the phone while shooting videos.  This stabilizer could be a game-changer for event exhRead more

03-Feb-2018

The first event company to pair with crypto-currency declared

Kru Live, the live engagement agency believes that the agency will be the first in the events space to accept cryptocurrency.  The CEO and founder Tom Eatonton added the whole purpose to switch on to crypto-currency are to provide a lower cost, seamless, efficient and faster way of payments.&nbRead more

02-Feb-2018

“MANHATTAN MATRIX”A temporary structure to take your event to the next level

The Manhattan Matrix is the new structure revealed by MAHAFFEY- a leading company in a temporary structure. Unlike, other temporary structures this one is unique. It looks more like a permanent structure that will take your event to the next level. The exceptional feature of this temporary frameworkRead more

01-Feb-2018

These Event Tech Experts Did Something Amazing for Event Industry!

In today's era where demand for technological solutions is continuously evolving, it is becoming tough for event tech companies to cater all the needs of event organizers. To fill this gap of event industry and provide end to end solutions, few experts in event tech have united to a common platformRead more

31-Jan-2018

TiKi and Maava are the new faces of Event Bots

“Event Bots” a French start-up have created two amazing robots, especially for events. “TiKi” and “Maava” are the robots for event concierge and entertainment purpose presented at CES 2018 Las Vegas. "TiKi" and "Maava" adapt to the needs of each client to offer a Read more

30-Jan-2018

"Edible Selfies" officially making its mark into events

Few months ago "MakeLab" in Toronto when came-out with interactive concept of an "Edible Selfies" for events, many of us have not thought it will get popular so fast.  During PCMACL 2018 when business leaders where engaged in discussing meeting design, the latRead more

29-Jan-2018

UNIQUE IN THIS YEAR’S PCMACL CONFERENCE

The PCMACL conference is organized for leaders, marketers, and industries to gain knowledge on event’s meeting and conference. When an event like PCMACL is organized, the attendees are expected to hurl in volume which brings a registration process a challenge.   To reduce the attendeRead more

27-Jan-2018

Engage your event attendees with this mind-blowing product display

Hype-box is a unique solution that will transform the user experience into events. This box can be referred as a mix-up of object display plus self-learning content.  It is a real-life way to showcase your products inside a box while playing digital content at the forefront. The box could bRead more

25-Jan-2018

Control your DIGITAL SIGNAGE content from anywhere in the world

This technology by Viewneo consolidates all your digital signage messages in one place and distributes them over one, two or thousands of screens at one go. This software allows advertisers to create content online and sync content with the LED screen anywhere in the world. A viewer can be easily cuRead more

24-Jan-2018

Use this clever display to create a buzz around your exhibition booth

“Magnetik” by Unibox is a clever bit of engineering of product display during trade-shows and exhibition events. With its unique proposition of using tension fabric system with hidden magnetic display, it has pushed creativity to a next level. The magnet assembles hidden behind the banneRead more

23-Jan-2018

Will origami artist pair with event entertainers?

Event entertainers are gaining popularity for all type of events - a bar-tender hanging through the rope, a live-painter, carry-catcher, comedian, sand artist, and so on. With this new emerging artist of origami, there could be one more addition to event entertainment option -an origami artist. Read more

20-Jan-2018

Just One Phone Call from Your Device Could Give Instant Access to Event/Exhibition

Badge for an event is not common these days, but a badge that is ordered through a phone call in events is uncommon. “Active Event Technology” made the badge that does not need an Android device, any specific app or human intervention. You just have to dial one number from your phone andRead more

19-Jan-2018

Giant Inflatable Replicas Emerging as Hot Trends for Promotion

Inflatable advertising is one of the most well-known and highly effective forms of branding.  But giant inflatable replicas representing your product is the growing trend for trade-shows and exhibitions these days.  This new trend for marketing leaves an unforgettable impression on your taRead more

18-Jan-2018

IMPACT COMMUNICATIONS GETS A NEW AVATAR!

Logos are the secret ambassadors of the company! Just like people and organizations, corporate logos too advance with changing times. Impact Communications, the leading rural marketing agency in India has unleashed its new logo. This logo includes new bold fonts and vibrant colours. The contemporaRead more

17-Jan-2018

Event floor could be pivotal in gathering data during events

Brumark Sensor Floor designed by Sencorables is a cutting-edge flooring solution for exhibition and trade-shows.  This sensor laden carpet gives detail information about visitors’ journeys through the space. It detects, collects, and stores real-time data on the presence, exact location, Read more

17-Jan-2018

Finger Licking Food Made By Robot Chef

One of the winners for exhibitor magazine’s 20th Annual Sizzler Awards was the "Avo-Matic" food-service station.  This food station was not just unique in its innovation but also best example of experiential marketing.  A lot of attendees were drawn to this food vending machine. BehiRead more

16-Jan-2018

Startups to gain recognition at RMAI Rural Conclave 2018

Rural market has tremendous potential that is yet to be tapped. The Rural Marketing Association of India was formed in March 2005, with an aim to promote, improve, develop and further the cause of rural marketing in India, is all set to organize its 3rd edition of RMAI Rural Conclave on 23rd and 2Read more

15-Jan-2018

A BIGGEST TECH SHOW CES 2018 WENT INTO DARKNESS

The massive annual exhibition of technology companies CES 2018 has found itself in complete darkness when they observed a sudden power outage. The show floor was a maze of power-hungry gadget and technology demos accompanying nearly 1, 80,000 attendees. There are giant walls of OLED TVs, a virtual rRead more

13-Jan-2018

Mirrors Will No Longer Be “Just Mirrors” For Event Professionals!

Creativity syncs perfectly with technology yet again- mirror LED display presents ad while engaging audience.  The revolutionary technology allows high definition display integrated with the mirror! With optional 24/7 operation, Touch Option, Wi-Fi embedded, and a polarized film that ensures hiRead more

12-Jan-2018

INTERESTED IN KNOWING “WHAT IS NEXT IN PROJECTION MAPPING?”

Event exhibitors will soon have a better way to protect their product stories to event attendees with real-time live projection mapping—also called dynamic projection mapping.  The projection mapping has been around for a while but technology in real time is something an audience has neveRead more

11-Jan-2018

SGI Dubai 2018 brings new and innovative technology for “PRINT INDUSTRY!”

Mutoh, a Belgium company who is always known for bringing some innovative printing technology to mainstream this year, will be exhibiting its solutions for direct printing (U.V ValueJet 626UF A2 size 6-colour direct-to-object flatbed LED UV printer) on the wide array of 2D and 3D promotional items aRead more

10-Jan-2018

The World’s Longest Experiential Marketing Campaign by amazon

The world’s longest experiential marketing campaign by Amazon is an inspiration for many companies including event industry for their event or product promotion. The experiential marketing is there for many years but started getting popular only in late 90’s and early 2000’s. Read more

09-Jan-2018

Create Amazing Stage Experience with Award-Winning Nebula Net

Stunning, magical projections – making objects appear to float on air or appear out of nowhere. Rose brand Nebula Net does the same. The product has won the best debuting product at 2017 LDI (Live Design International Show).  Once the light is projected onto the Nebula Net, the audience sRead more

08-Jan-2018

Give Natural relaxing experience to your event attendees

Now visitors in the event will not have a conventional look of the exhibition with the inception of Wow Grass. Visitors can enjoy with real grass to relax on. The biggest benefit of this grass is it is natural and soil free.  It comes in really large pieces to reduce the number of joins. The usRead more

06-Jan-2018

Will EEMA ‘Select Or Elect’ Its New President?

EEMA (Event and Entertainment Management Association) is the only body of its kind that brings together the country’s event genres under a single umbrella. After successfully completing its 10 years, EEMA is all set to elect the new EEMA President for it’s 11th year. The list of former Read more

05-Jan-2018

Outdoor LED display becomes more stubborn against weather

PixelFLEXStorm is an LED display that can withstand any adverse weather conditions whether it is rain, hailstorm, or sandy breeze. FLEXStorm can be used as an outdoor advertising, entertainment, and much more. It provides a truly breath-taking outdoor LED display option. It has brightness offerings Read more

04-Jan-2018

Event floor to go shouting and cheering with this entertainment app

Converting your event into a game zone is not a new concept for making event engaging, and the housie has been the most popular in such segment. But setting up and managing the housie for a big group is not a piece of cake. How convenient it is when you can connect mass up to 200 to a single game inRead more

03-Jan-2018

Have you ever used Retractable Magnetic Banner in any of your event?

RichTech’s Retractable Magnetic Banner is a quick and easy way to share a message with the audience. This magnetic print allows you to rearrange the banner in quick time and you can adjust advertisement as per your requirement and size of the print. It can hold flyers, menus, and magnetic busRead more

02-Jan-2018

The World's First Soft Throwable Microphone

Engage your audience with “CatchBox”. The world's first soft throwable microphone. Yes, it sounds little unorthodox but it can help to lighten the serious conference and meeting into friendly one.  It can make the discussion more spontaneous and can occur throughout a presentation oRead more

30-Dec-2017

Caterers to elevate food quality with more profit

Fast food chains and event caterers like to serve food that is healthy and less oily. To make this happen Fripura has come out with a unique idea for the oil filter.  This oil filter can be placed into the fryer prior cooking. Once the frying is done, it absorbs all greasy and unhealthy resRead more

29-Dec-2017

Lead generation in exhibition/trade show becomes easy

This digital badge will make your exhibition engaging, at the same time your exhibitors and sponsors happy. With Poken sensor badge, trade show visitors can collect exhibitor's digital content via touch, at the same time, leaving a digital business card. Poken’s Touchpoint sensors are entirelyRead more

28-Dec-2017

How many more will die working for event Industry? High time for Event Industry Associations to find solutions for safeguarding lives!

Yet another incident that questions the entire event industry regarding the health and safety measures of event workers. During the oath ceremony of C.M in Gujarat, three laborers were preparing a temporary shed or “Shamiana” to serve food to the public when an incident happened leading Read more

27-Dec-2017

“Live Art Entertainers” The Emerging Trend to Engage Event Attendees

Nowadays, Live Art Entertainers are not just restricted as fillers in entertainment events. But in fact, in demand for giving the memorable experience to attendees in events. Portrait Artist-Olga Pankova was less known for her speed painting until she won 2017 Entertainer of the year award in CanadaRead more

26-Dec-2017

VIP guests to review your exhibition happily with this new concept

The experiential and interactive exhibition is making headlines and becoming popular day by day. Taking this into consideration, MSM (Mirror Show Management Inc.) has created a new design concept based on data-driven solutions for their programs.  The concept helps them collect valuable informaRead more

23-Dec-2017

Blurry, Noisy images? Not a problem anymore!

Good news for graphic designer and photographers. Digital images sometimes contain a range of imperfections such as blurriness, grainy noise, missing pixels and color corruption but computer scientists from the University of Maryland use the power of artificial neural networks to overcome these flawRead more

22-Dec-2017

Want to know what's next in live streaming?

Now you can virtually visit any corner of the event or live show, or trade show through the Video. Yes, 360-degree video allows you to see the particular area of the event.  Take an example of trade-shows where there are multiple booths in line, but you want to visit or see the particular boothRead more

21-Dec-2017

Smart wearable badge for best event experience

Nowadays most of the event manager/wedding planner finding ways to give the unique event experience to their attendees. Klik, one of the exhibitors of Xlive expo 2017 has showcased some best ideas for making event experience live. Klik from Pixmob is a wearable card that designed for event organizeRead more

20-Dec-2017

Measure your next event venue with this most accurate 3D scanner

This 360-degree space 3D scanner exhibited in the Build Japan expo. The 3D scanner collects accurate spatial data to map entire areas in minutes. The scanner gives a detail information about the area and objects in 3D dimension. This will give the upper hand to event managers as well as wedding planRead more

19-Dec-2017

This Waste Management Machine Won the 2017 Product Excellence Award

IMC won the 2017 Product Excellence Award for waste management technology category. Disposing food waste safely and efficiently is the key concern and one of the priorities for event caterers. Rather than allowing food waste to sit around for days, they wanted an in-house solution. For which “Read more

18-Dec-2017

Meet robot that will drive food to your table

Events to see robot serving food that manages delivery route by itself. A company based at the University of California, Berkeley, is using machine learning to teach its delivery robots how to cross the road safely, without any human intervention. This technology will be a helping hand for event&rsqRead more

18-Dec-2017

Digital signage cum payment kiosk to generate more revenue for events

A digital signage to sync with the payment-gateway system. DATA4 groups have designed this system and will showcase this at ISE 2018. A payment kiosk which can be a valuable point-of-sale and an additional revenue generator to providers. The advantage of DATA4’s automatic payment system is thaRead more

16-Dec-2017

Decor your event with glowing plants

MIT engineers have designed entirely new kind of plant that illuminates the lights. Yes, you heard right. By embedding specialized Nanoparticles into the leaves of a watercress plant, they induced the plants to give off dim light for nearly four hours.  The vision is to make a plant that will fRead more

16-Dec-2017

New 3D printing technology to print designs like never before

The new 3D printing technique known as a volumetric 3D printing will build complex 3D parts in a fraction of the time. This can be a unique news for event organisers who were hopeful and desperate to use 3D printing for their events décor and booth’s mechanical parts. With this techniquRead more

15-Dec-2017

Award winning experiential product for event marketing

Create a unique experience for event attendees with “Event stag.” It inspires guests to share their experiences on social media. Events tag have some mind-blowing and great innovative product to engage the audience. For instance, “Hashtags Postcard”, this device creates custoRead more

15-Dec-2017

Impress your client with this voice based decanter in meetings and conferences

A voice-controlled decanter to impress your high-profile clients during the conference, and corporate meetings. The little box contains the voice of the master Fred Noe, owner of Jim Beam. It will pour a shot of beam as soon as you ask for one. The best thing about this decanter is that it is cheap Read more

13-Dec-2017

Stretchable batteries creating hope for future wearable in events

Scientists have developed an entirely textile-based, bacteria-powered bio-battery that could one day be integrated into wearable electronics. These textile-bio-batteries produce stable electricity-generating capability when tested under repeated stretching.  It will be a breakthrough for eventRead more

13-Dec-2017

The “Lumiere London Festival 2018” finally announced their key attraction

Finally, the announcement of various designer light models for the famous “Lumiere London festival 2018” was made. It has brought a wave of excitement among the event planners. The free outdoor light festival produced by charity Artichoke will include brightly lit, oversized flowers and Read more

12-Dec-2017

Inflatable dome re-purposed to project event’s theme

The inflatable dome would be the new trend for the theme based events. In the recent event for OPC, the leading independent consultant in the renewable energy sector wanted their booth to convey their “green image “among attendees. They used their dome surface creatively and enveloped itRead more

11-Dec-2017

A new concept taking shape for events

Corporate events are ready to get the party look with this new concept from GOEN SOUTH.  For one of the corporate bash, the event planners lit up the entire venue with glowing lights.  It was for the first time that every corner of the event was surrounded by glowing fluorescent lights. ThRead more

09-Dec-2017

Navigate the Future of Rural Marketing at the RMAI Rural Conclave

Rural Marketing Association of India, a leading industry body is hosting a path-breaking Rural Conclave scheduled to be held on 23-24 February 2018 at New Delhi. This two-day conclave will bring together the most forward-thinking marketers, innovators, entrepreneurs, and technology players to unlocRead more

09-Dec-2017

Ceramic based reflectors to illuminate events

Events are incomplete without a designer and fluorescent LED Lights.  In coming days, there will be more use of LED lights and displays during events.  To enhance event visitor's experience at the same time make it safer, “Accuratus” has developed ceramic based LED Reflectors.&Read more

08-Dec-2017

Re-invent your event with this new LED display

Transparent LED display from “Guangzhou Charming Lighting” was designed to address space issues with display installations in Events. The transparent LED not just resolves the space issue but also gives more options to event planner to present their event more prolifically. The LED panelRead more

08-Dec-2017

Revolutionary 3D Signage for Experiential Marketing

A new 3D LED display that does not require glasses for 3D effect is developed by “Exceptional 3D”.  The image looks like it is popping out of the frame. The advantage of this digital signage is that it supports ultra-thin as well as thicker commercial displays.   On top ofRead more

07-Dec-2017

Doors of Event Companies Now Open for IPO

Raising funds is one of the biggest issues faced by the event industry in our country. It becomes difficult for the event companies to avail loans for their projects. Money is the biggest challenge for the event entrepreneurs as they require funds to expand their business. Touchwood Entertainment Read more

07-Dec-2017

Singing Tree polyphonic sound prop for events & weddings

A unique singing tree has been designed by Es Devlin for VA museum before Christmas. This singing tree has been layered with polyphonic soundscape of human and machine generated voices.  The installation will take the form of cloud with floating words and play those words in a particular rhythmRead more

06-Dec-2017

A unique lobby experience for event visitors

As an event planner if you are looking for some innovative ideas for designing and product display then take a look at this American-based LED manufacturer, Pixel FLEX. It has created a unique designer display for its customer in its recent project for Equifax. Pixel FLEX used - a total 50 True FLEXRead more

06-Dec-2017

Highly efficient solar windows to charge on-board electronics during events

Scientists at the NREL lab (U.S.A) have developed a solar window capable of converting sunlight into electricity. Unlike, normal solar panel this window convert’s electricity with high efficiency.  The new technology responds to heat by transforming transparent window into tinted ones. WhRead more

05-Dec-2017

Hire this ROBOT as your new copywriter

How comforting it is if robot writes advertising copy for you? The AI-based tool QUILL is a smart tool to grasp the user’s intent, pick out what’s interesting and develop an understanding of the story to be told. Compared to other tools, this tool has a better narrative script like humanRead more

02-Dec-2017

Humanoid Robot, The next star of your event

Toyota designed its third-generation humanoid robot T-HR3 a Robot that mirrors human move.  This robot is operated with wearables that can be controlled by the users only. T-HR3 will be displayed at the international robot exhibition in Tokyo from November 29th to December 2nd. DuringRead more

01-Dec-2017

Game Changer Innovation - Gravity Light

Gravity light is a unique light innovation that was nominated as a finalist for event awards 2017 in the category of “Game Changer.”  Gravity Light doesn't need batteries or sunlight and costs nothing to run but a few kilos of weight and its ready to go. It can be used for the placeRead more

01-Dec-2017

Helium Effigy Crowd puller element for your Roadshows

On Thanksgiving Day in New York City, enormous helium balloons of famous characters from cartoons, comics, TV shows and movies were paraded on the road. These balloon figures were massive and gigantic in appearance. They were roughly the same volume as three-and-a-half Olympic-size swimming pools. SRead more

30-Nov-2017

Attending calls in crowded event becomes easy now

Downtown design expo in Dubai has brought some innovative design in all segments. Framery is one such company that amazed everyone with its “ O Framery” booth design.This booth is a soundproof phone booth and gives private space to chat without being disturbed or disturbing others. EventRead more

29-Nov-2017

Technology that will make your event safer 99.9% of the time

US National Institute of Standards and Technology (NIST) have organized a challenge cum competition to find the best face-recognition technology. Eventually, it was a success when a company called Ntech Shanghai and start-up Yitu Tech, whose face search product not only match a person’s face cRead more

27-Nov-2017

AI Hologram a new concept for events

Event tech conference held in Los Angeles summoned all event- tech fraternity to display their latest event technology. Among few technology displayed. AI holograms have attracted everybody’s attention.  This responsive AI hologram technology reacts and responds to consumers&rsRead more

25-Nov-2017

Cake, Sweets and Decor to string with theme based event

Sweet expo in Melbourne has displayed some classic and new sweets that event caterers would like to inherit in their upcoming events. Some chief attraction was the workshop that staged modeling chocolate, perfect piping technique, and theme based cake design. Besides that, the wedding caterers wouldRead more

24-Nov-2017

Live Streaming Audio can solve many problems of An Event

“Live design expo 2017” held in Las Vegas recently, has demonstrated some amazing technology and product that could be a game changer for events. One of this technology was “Hearing Hotspot.” This innovative NEW listening technology allows any venue to stream audio via Wi-FiRead more

24-Nov-2017

In Events now visitors can charge their smartphones wirelessly

During events, visitors have continuous use of gadgets and phones, and finding charging point becomes a big task. Wireless charging could be a solution. In “Sleep” - the hotel design event exhibition, one of the product displayed was “Aircharge.” originally it was designed foRead more

24-Nov-2017

Tents you have never seen before in any event

Exhibitors in event tent expo Roder HTS 2017 displayed some amazing and new designs for tent.  Among which double storey tent, hip end extension design, hocker tent were everybody’s attraction.  These novel design ideas for tent will definitely change the event appearance and celebraRead more

22-Nov-2017

Folding thousands of documents now just a click away

Digital print media and off-set printing task of folding documents become easier with this new machine.  The equipment was displayed in Techexpo 2017, the Morgana DocuFold Pro is a fully automatic paper folding machine, ideal for folding litho or digital stock. You just need to enter the sheRead more

22-Nov-2017

Event artist to commute by Uber’s Flying Car

Uber to make life easy for event celebrities and artist with "flying cars".  Uber has joined hands with NASA for making flying car project a reality. If everything goes according to plan soon you will navigate crowded city skies with these cars.  It will be a reward for event artists, celeRead more

20-Nov-2017

Gigantic lantern to make event show viral

The New Mexico Chinese Lantern Festival that exhibited for whole one month has some 30+ larger-than-life illuminated displays crafted by Chinese artisans. It was gigantic and unique lantern that event industry would like to draw into their events to replace helium balloons to attract event attendeesRead more

20-Nov-2017

Best Innovation so far for Event’s sound and light system

Plasa show 2017 becomes 40 years old this September. This time expo brings some more interesting and innovative design in light, staging & rigging, A.V, and audio.  Among which the Proteus Hybrid --the first IP rated hybrid moving discharge luminaire and diffracted laser in the LED spot lumRead more

17-Nov-2017

Creative display that blew event planner's brain

London Design Festival 2017 displayed, a range of creative installations and events celebrating contemporary design.  The event presented Samsung's new T.V.  This T.V looks like an ordinary T.V but when you turn off this 4K UHD screen, it converts into the designer frame. The other designiRead more

17-Nov-2017

The World Will Dance at Ahmedabad

The International Dance Festival is all set to allure the audience with the performances of exceptionally talented dancers from Mexico, Columbia, Zimbabwe and Vietnam along with home-grown artists from Punjab, Assam, Manipur, Karnataka, Rajasthan and Gujarat.  The International Dance FestivalRead more

15-Nov-2017

Food caterers business in Dubai to expand after Specialty Food Festival

Specialty food festival organized in Dubai had a diverse selection of fine foods as well as some of the rarest spices and ingredients sought after by professional chefs.  It was for the first time that the F&B professionals will be able to source up to 2,800 ingredients and foods that have Read more

30-Oct-2017

Creative lighting dome to give jaw-dropping experience

Darc room are lighting installations made for night events presented during London design festival. Some famous name in lighting industry like delta light & Arup, architainment & dpa, tryka led & artec3 studio have demonstrated unique lighting features that can be used in domes.  EaRead more

30-Oct-2017

Drone that can fly smoothly into burrows without GPS

A drone that can operate under challenging environment is developed by “Digital Aerolus”. Typical drones cannot fly smoothly while indoors, due to their need for GPS but this special drone can operate smoothly under closed environment.  This will help event people to reach burrows aRead more

30-Oct-2017

App to Replace Existing Method to Find Stalls in Event

CX Insights an application for Conferences and Exhibitions was demonstrated in Singapore tech innovation 2017. This app collects people's movement information through indoor navigation support and people's engagement information through wireless interaction support.  It enhances the existing waRead more

30-Oct-2017

New Bio-Material to Reduce Expenses for Events

An inexpensive biomaterial to sustainably replace plastic laminates is developed by Penn State University, which also helps to reduce pollution effectively. The main source of this material is chitin and chitosan usually found in shrimp, crab and lobster shell.  The material has unexpected stroRead more

30-Oct-2017

Cultural Heritage Imaging: A new design concept for theme based events

Rochester Institute of Technology and R-CHIVE shook hands during sound and interactive expo 2017, to bring next generation of imaging referred as Cultural Heritage Imaging to next level.  This technique involves the integration of digital technology with historical artifacts. This imaging technRead more

28-Oct-2017

Long-awaited solution for stain free carpet is now over

Scientists at Korea Advanced Institute of Science and Technology have developed a fabrication technology that can inexpensively produce surfaces capable of repelling liquids, including water and oil. They have produced a superomniphobic surface that can be applied for stain-free fabrics, and corrosiRead more

23-Oct-2017

A new kind of display to enhance viewers experience

A 3D display which can create 3D images in real space is what physic professor Curtis Broadbent from the University of Rochester will discuss in the seminar of displays and lighting. This new display will enhance viewers experience and can be used in multiple ways in events. Event people are curiousRead more

23-Oct-2017

Aerial light show with drones a reality

A fleet of 300 lit-up drones performing choreographed maneuvers to spell out Wonder Woman's trademark "W" symbol was seen in the sky of Los Angeles.  It was for the first time that drones in such numbers were used in sync to illuminate an event.  Intel designed it to generate more than 4 bRead more

23-Oct-2017

Eventaa pays homage to Harshita Dahiya

The Indian event industry lost a gem on the auspicious day of Dhanteras. Known as a artist of Haryanvi ‘Ragini’ songs; Harshita Dahiya a dancer, lyricist and a renowned singer lost her life to the bullet shots of two unidentified men near Chamrara village in Panipat. The 22 year old buddRead more

18-Oct-2017

MUMBAI PREPS FOR THE LARGEST B2B CHINA SOURCING EXHIBITION

The 5th Edition of China Homelife & Machinex India Exhibition will take place from 5th to 7th December at Hall 5, 6 & 7A of Bombay Exhibition Centre, Mumbai. In only 4 years, the China Homelife & Machinex India has become the largest B2B China sourcing exhibition of the country. The exhiRead more

14-Oct-2017

Muslim Indonesian Troupe Perform “ Ramayana Ballet

On the auspicious occasion of Vijaya Dashmi  also known as  Dusshera, Gujarat became an eyewitness to mesmerizing performance presented and performed at an event by KABUMI & Faculty of Arts and Design Education, Indonesia University of Education (UPI), Bandung- Indonesia. An  IndoRead more

14-Oct-2017

IT’S A WIN -WIN FOR THE FLAMES

The 11th edition of RMAI Flames Student Awards was organized at Courtyard by Marriott Ahmedabad. The award ceremony brought together an explicit range of ideas and information from young minds across B-schools in India under a single roof. The function began with the finalists presenting their summeRead more

07-Oct-2017

The Best Garba of Gujarat Award goes to…..

ABP Asmita (popular gujarati news channel from ABP News Network Pvt. Ltd) organised a garba contest across the state to treasure out the best garba in the state. SOI Dandiya which has organized 32 dandiyas so far won the award alongside United Way of Baroda garba. SOI Dandiya has been a part of the Read more

29-Sep-2017

RMAI President speaks on the upcoming Flame Student's Awards

Rural Marketing Association of India (RMAI) is a huge body for furthering the cause of rural marketing. Since its commencement in the year 2005, RMAI has been helping marketers plan and implement rural marketing activities across the country. On the auspicious occasion of the Student Flame Awards, Read more

27-Sep-2017

Surprise element for your Event ….

You have seen people performing a “Mob Flash" in public places but not robots. But now it won’t be surprising if you see Robots doing the same. Dancing robot in China sets a Guinness World Record by performing a group dance for the first time. This creates a curiosity amongst event peoplRead more

29-Aug-2017

Track inventories for event with drones imbibed RFID readers

MIT researchers have invented a new RFID or Radio Frequency ID tags, reader drones.  This drone has created a sensation among Retail industry and few other industries.  Currently, this technology is thought to keep a record of inventories and stocks to reduce the mismatch error. However, tRead more

29-Aug-2017

Event to become more flamboyant with flexible and wearable displays

Engineers from Korea have created highly flexible and wearable displays for various applications including fashion, IT, and healthcare. The electrical engineering and textile industries have made TVs or smartphone screens displaying on clothing a reality.  There is no doubt that this will definRead more

29-Aug-2017

No need to hold your phones for Live Streaming

Now record and Livestream any event with this FrontRow wearable. This FrontRow pendant features an 8 MP camera on the front and a 5 MP on the back and is capable to capture video and stream it on the web. Video is captured at 1080p, and the device can stream video directly to social media when conneRead more

19-Aug-2017

How this self-healing rubber can contribute to events….

A self-healing rubber developed by Harvard University, is a new type of rubber which is as tough as natural rubber but can also self-heal. Regular rubber tends to crack at certain stress point when force is applied.  But this special rubber when stretched develops so-called crazes throughout thRead more

19-Aug-2017

Mumbai’s top wedding planner held in UAE for carrying drugs

. . .   . Source: Mumbai Mirror             .Read more

16-Aug-2017

Strike in Event Industry for the first time...

Pune Sound, Lights, Electricals Genset Association has decided to go on strike from 11’th August till 6’th September 2017.  The strike called out by the Association as they were blamed wrongfully for breaking the stringent rules set by the local authorities for noise pollution. Read more

10-Aug-2017

Wedding Exhibition: The much awaited bridal exhibition “Bridal Asia” opens from today

The much awaited Bridal Exhibition “Bridal Asia” commences from today (9/08/17) till 11th August at NSCI, Worli, Mumbai. In its 18th year, “Bridal Asia” event is conceptualized and managed by SI ( Services International. New Delhi) will once again change the wedding shopping Read more

09-Aug-2017

EY (Ernest & Young) to publish White Paper on Event Industry

Ernest & Young (EY) is to publish a White Paper on Event Industry, a task which has been assigned by EEMA (Event & Entertainment Management Association).  While EEMA celebrates its 10th  Year Anniversary from the 8th -10th Sept 2017, EY will try to address the key aspects of Event Read more

03-Aug-2017

Decorise Event 2017 - The biggest confluence of Event Industry and allied business groups

After staging huge success in 2015, with more than 30,000 trade visitors and 300 exhibitors, attending the event, the “Decorise” 2017 is here one more time on 6-8 Sept. Ahmedabad, bringing together Decorators, Caterers, Event Managers, Trade Exhibition and Entire Related spectrum of InduRead more

01-Aug-2017

EEMA Opens Registrations for Spotlight Awards 2017

The EEMA leadership announced the second edition of the EEMA SPOTLIGHT AWARDS 2017. EEMA SPOTLIGHT AWARDS was introduced last year and due to its initial successful response, it has now been decided to continue with this as Annual Awards. EEMA President in his communication said "The EEMA SPOTLIGHRead more

01-Aug-2017

Massive fire broke-out in Spain's Music Event

A music festival “United in Tomorrowland” hosted in Barcelona, Spain on 29th July had nearly 22000 attendees when the stage set ablaze.  The place was evicted soon the fire entrapped the whole stage into a fireball. The emergency evacuation had saved lives of all the attendees, and Read more

31-Jul-2017

One more Award launched for Event Industry...

EEMA (Event & Entertainment Management Association of India) as a part of its 10th year celebration has announced “Spotlight Awards” for supplier network.  Ever since Mr. Sabbas has taken over as President of EEMA, he has been focusing more on how to make EEMA more inclusive ofRead more

28-Jul-2017

Big question remains - who will be the next President of EMF? Tainted or a New Face?

EMF completes formality of election process after 4 years. EMF (Event Management Federation) Gujarat based association has grown over its  4 years of existence inspite of being in controversies right from the beginning. It has been in controversy due to non-inclusiveness, confrontation with ApRead more

26-Jul-2017

12th Annual General meeting of Rural Marketing Association of India...

12th Annual General meeting of Rural Marketing Association of India was held on 21st July, 2017 at Hotel J.W. Marriot Mumbai. There was huge attendance both from Brand and Agency side. Members specially flew in from Delhi and other parts of the country to attend this meeting. Outgoing President MrRead more

23-Jul-2017

This biodegradable car tells a lot about the Future of Event Industry

This car is made up of biodegradable plastic composed of sugar, beet and flax mixture, which takes 20% of the energy used to produce today's aluminum or carbon-fibre based cars.  This biodegradable plastic can revolutionize events and exhibitions by replacing petroleum based plastic, and aluminRead more

22-Jul-2017

Why event Industry be-spoke about this drone inspired by spiders

This drone is amazing to watch as it comes with an extra arm that exhibits some stunning work in the pretence of spiders. It can be used in multiple ways during events and envisaged as a tool for emergencies. Various other tools can be attached to the drone’s moving arm, which could allow it tRead more

22-Jul-2017

Now replace Red-Carpet with these Electric Tiles during Events

These energy-harvesting tiles when path down on the streets of London, converted energy from the steps of passer-byes and generated power to illuminate street lights at night. The same can be done during events, where tiles can be floored on Event pavements to produce green energy and cut energy cosRead more

22-Jul-2017

A Green Event Planning Is The New Trend Of Event Industry

Events consume so many resources and produce so much waste that Event Industry is now at the verge of adapting green event planning approach. A green event is not simply limited to recycling alone; it goes beyond that by encompassing “entire system” in to it.  It is an organized proRead more

20-Jul-2017

How to ensure that your expensive 3D model idea for an event works out as expected

The materials you envisioned for 3D model may not work out as you hoped, or something else might perform better. It is better you do prototyping before designing 3D model for events, it enables you to test and check the performance of different materials. You will check your models on various parameRead more

20-Jul-2017

Want Obama as your next speaker for your event?

Researchers at the University of Washington have produced a photorealistic former US President Barack Obama.  With the help of AI (Artificial intelligence) you can literally make him speak anything - YES anything. The video was precisely modeled as to how Mr. Obama moves his mouth when he speakRead more

20-Jul-2017

Will Robots be able to keep event venues clean?

Event people will not have to worry about litter during events anymore. Scientists at UC Berkeley have created a robot that has learnt to pick up virtually any object.  They have two grasping fingers attached to a triple-joined arm, which are controlled by two deep neural networks. The best thiRead more

19-Jul-2017

Want to cut electricity cost in events?

The cost of the wiring during events to bring power from the grid to the event venue is huge and never safe. With solar-power windows this can be permanently  resolved. The windows have solar cells installed in the edges at a specific angle that enables the incoming solar light to be efficientlRead more

19-Jul-2017

This living dragonfly drone controlled by humans can be of great use in Event Industry someday

During Events at night- moths, flies and other bugs work as spoilsport. By using controlled living dragonfly drones you might scare away these swamp bugs by directing or distracting them to other direction. Explore in what other ways it can be applicable in Events.Read more

17-Jul-2017

Can Europe’s Event Industry escape from the clutch of European Banking Crisis ?

European banks are still facing financial crisis and looking for ways to survive. Banks across Europe have also seen mergers and consolidation, especially in Spain and Italy in order to save banks from going bankrupt. It would be interesting to see if Europe’s Event Industry escapes from this Read more

16-Jul-2017

Event companies find wireless headphone solutions to nullify noise pollution during events

Event companies find wireless headphone solutions to nullify noise pollution during events With increasing trend of Silent Seminars three UK firms announced collaboration on wireless headphone technologies to increase organisers as well as customer experience at events.Read more

11-Jul-2017

AEV Conference 2017 organized last month draws over 150 delegates to The Vox

The Association of Event Venues (AEV) has brought its second annual conference to a successful conclusion, with over 150 delegates attending the Vox. Birmingham.Read more

08-Jul-2017

Belgian tech company “ShowSourcing” launches the first free app solution for trade shows

A first free App that could collect, organize and share the information about the entire trade show.  It will help thousands of buyers around the world to be more productive on trade shows.Read more

08-Jul-2017

Event technology glitz at London Tech Week

London’s event technology sector showcased its economic potential and reach during London Tech Week festival, organized by London and Partners and KNect365. Event professionals attended various events that demonstrated the capitals commitment to the expanding events economy that event technoloRead more

08-Jul-2017

SpotMe brings its own cloud for event participant to toggle on event sessions in middle of an Atlantic Ocean.

This unique technology, with a seamless combination of hybrid cloud and on-premises servers in the middle of an ocean, will empower the SpotMe app that will help users interact fast and reliably with all of the session’s registration, sessions, participants networking, etc.    Read more

04-Jul-2017

Which is the best Event Industry Award...

Eventaa.com News had initiated poll in the Event Fraternity to find out which were the best Event Industry Awards. One had to vote based on three criteria: Eligibility criteria Transparent judging process Creditability Voting process allowed only one vote casting per person. RestrictionRead more

27-Jun-2017

Events and Weddings can be more fun

Robots are coming soon as photographer, Choreographer, face tracker at events. Nowadays, the robot is the true photographer, that can literally capture the best moments of the audience at events & weddings. They will let visitors take selfies, even guests will have the possibility of choosing a Read more

27-Jun-2017

Audience Response System: Feedback tool for Event Planners

Audience Response System: Feedback tool for Event Planners Audience Response System helps Event planners to create the interactive environment for audience response at forums, events & conferences. It creates an enthusiastic environment & involvement for the audience. Presenters obtain realRead more

23-Jun-2017

Digital display to Direct Attendees at the Event

Digital display to Direct Attendees at the Event During large summits, conferences and events it is difficult to navigate place of event for any attendee. That's why digital displays are placed at the venue to guide event visitors. These screens include all information regarding the event. NavigatiRead more

23-Jun-2017

Did anyone notice what was on Katy Perry’s dress as a tribute to Manchester Bombing Victims

Did anyone notice what was on Katy Perry’s dress as a tribute to Manchester Bombing Victims. There was something very special about Katy Perry’s One Love Manchester stage outfit that went unnoticed by a lot of people. Katy, who performed ‘Part of Me’ and ‘Roar’ dRead more

23-Jun-2017

Air Selfie" pocket sized handheld drone camera for capturing "Live Events"

Air Selfie" pocket sized handheld drone camera for capturing "Live Events"Now, Event team doesn't need to carry huge drones at the event for capturing live moments, as pocket-sized handheld drone camera "Air Selfie" is in trend. These drones are portable, small, durable, integrates into phone cover Read more

23-Jun-2017

3D Video Mapping on Trump visit to Saudi Arabia

Best Example of 3D Video Mapping on Trump visit to Saudi Arabia. The Ritz-Carlton Hotel in Riyadh, Saudi Arabia, where US President Donald Trump and First Lady Melania were staying, rolls out the red carpet with 3D Video Mapping for his visit. The Luxury hotel projected five story high portraits ofRead more

23-Jun-2017

How many Crores does India spend on Weddings?

As per FICCI estimates, wedding market in india pegged to a whopping Rs1,10,000/- crores, However, Zee News has estimated Indian Wedding Industry at Rs.1,68,000 Crores.Read more

23-Jun-2017

Terror Attack during Ariana Grande Concert in Britain

Terror Attack during Ariana Grande Concert in Britain Ariana Grande, an American Singer & Actress whose concert at the Manchester Arena was targeted in an attack on Monday night. Suspected terror attack took place near an entrance to the arena just minutes after which Grande's concert ended witRead more

23-Jun-2017

Will Children of the Next Generation be able to enjoy Circus?

In India about 300 circuses have shut down in last one and half decade.Read more

23-Jun-2017

Circus comes to an end...

America's 146 Year Old Circus Show "Ringling Bros. and Barnum & Bailey Circus" Dropped the curtain on the show for the last time.Read more

23-Jun-2017

Many times small things are very critical in the Event Execution...

Big Blunder of Event Management: for today's African development bank summit in Gujarat instead of hoisting India's flag along with flags of African countries, BJP flg was hoisted!Read more

23-Jun-2017

Event Company files criminal case on Well-known Stand-up Comedian Sunil Grover

Event Company files criminal case on Well-known Stand-up Comedian Sunil Grover The Magistrate of Metropolitan Court has ordered Navrangpura police station in Ahmedabad to investigate and present the report in front of court within 60 days into the complaint of cheating and criminal conspiracy againRead more

23-Jun-2017

The Flip Side of Justin Bieber Concert organised by White Fox India

While Justin Bieber enthralled his fans with an electrifying performance at Navi Mumbai's  DY Patil Stadium was brimming with enthusiasm on Wednesday. The pop sensation dressed casually in light purple t-shirt and trousers came up on stage to the loud cheers of over 50,000 people. As the sky liRead more

23-Jun-2017

Bieber...is it a win win deal ?

Bieber concert earns Maharashtra Rs 3 crore. Anticipating a crowd of 34,000, the organizers had paid an advance of Rs.3.07 crore to the government.Read more

23-Jun-2017

Event company to pay Rs 1.2 crores fine to Income Tax for...

Entertainment tax evasion: Salman show organizer faces the music, Surat organizers liable to pay tax and fine of Rs.1.12 crore on a show featuring Salman Khan; FIR filed but organizers untraceable.Read more

23-Jun-2017

New Wearable Tech Device : LED Wristband

The brains of the wristband are housed in a circular LED button called a Pixl.It has applications for a variety of events such as festivals, sporting events, trade shows, and fundraisers.Each band comes with a unique code that is used to activate the device via text.Read more

23-Jun-2017

Interactive Floors

Interactive floors offer event managers to access the advanced and fully integrated platform to help them optimize their customer engagement at live events.  Read more

23-Jun-2017

Donald Trump's policies affecting events industry in US

Donald Trump's policies affecting events industry in the US providing an opportunity for Australia.Read more

23-Jun-2017

Events go digital to boost audience engagement.

Events go digital to boost audience engagement. Event managers are revolutionizing their digital offering in a bid to create a more interactive experience and improve the way it engages with its audience in events.Read more

23-Jun-2017

Dinosaurs at Hotel check in counters !

In Japan's state of the art technologies, Henn na Hotel is the first hotel in Tokyo to be staffed by robots.Read more

23-Jun-2017

Event company furious on Film actress Bipasha Basu...

An Event Organising Company is Furious at Bipasha Basu For Turning A work trip into a vacation.Read more

23-Jun-2017

Court stays event ...

Court stays Ghoshal from singing copyrighted songs, copyright holder had dragged organizers to court.Read more

23-Jun-2017

Is Government's sword hanging on the neck of#wedding industry ?

J & K imposes restrictions on a number of guests at weddings.Read more

23-Jun-2017

Real Time Intelligence

10 Event Technology Trends You Need to Know in 2k17 (and Beyond) RealTimeIntelligence Event organizers are always in need of real-time intelligence. If you’ve got a huge festival and one gate is particularly busy, you need to know it at that moment so you can shift staff over to help relieve tRead more

23-Jun-2017

2017 Preview: Emerging Event Tech You Should Know About

In Event industry Various twists on reality like augmented, virtual, mixed, 360-video experiences will roundup technology products and strategies that will influence face-to-face experiences this year Virtual reality experiences don't require a headset, such as the 360-degree video dome which may gaRead more

23-Jun-2017

Event companies can use Snap Mask

Event companies can use snap Mask to put a custom overlay on guests selfies at events, weddings, and functions. Snap Mask is a facial-recognition masking app that the company events tag created to enable companies to offer a snap chat-like experience at events.Read more

23-Jun-2017

The Future of Events...

This technology can be incorporated into trade shows, conferences, festivals, and other events. Augmented reality is an experience that adds computer-generated elements such as video, graphics, sound and more to a person's view of reality.Read more

23-Jun-2017

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