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Beginner’s guide to create engaging content for IGTV


A new video service called IGTV is recently launched by Instagram, specially designed for longer vertical videos. Previously users could only share up to 60 seconds. The new IGTV app that comes on both Android and iOS allows users to post videos from 15 seconds to 60 minutes in length. This creates a huge potential for content creators to share longer videos on the platform.

Having said that the company has also published the new guide on how to create content for its new video platform, this includes a range of tips, apps and accessories which will help you to improve your IGTV videos.

The 50-page guide covers a range of elements which is shared by Matt Navarra (social media marketing expert) which also splits into four categories, with various recommendations and tips on each.

The app recommendation is one of the most exciting elements. The company will not endorse or sponsor any of the app listed, and the platform is not allied with them in any capacity. These are tools that Instagram has found useful, which are liked by its users.

Tips on lenses and accessories are also been included in guide.

The outline is also provided of how to upload IGTV videos - both from mobile device and desktop. 

Interesting notes to take in - It's worth a look if you're considering getting into IGTV content. Here is the full guidebook for you to download.

Click here to download the IGTV guidebook.

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