As prices of onions soar close to Rs 200, Indians are literally and figuratively in tears to get this essential ingredient in their day-to-day meals. For the past few weeks, this issue has been a cause for concern and the bottom of internet jokes. And to make the most out of this situation, brands use this opportunity for moment marketing.
One of the most appreciated moment marketing has to be Amul’s. It's advertisement campaigns are known for their relevance and creativity. This time as well its campaign on onion prices has left the internet amused. Meanwhile, other brands too created tongue-in-cheek posts.
Bombay Shaving Company:
Wed Me Good:
Mood India App: