20-Jan-2020
During the last month of 2019 , Acrysil Group organized a STERNHAGEN 2020calendar launch at Taj West End, Bangaluru amongst an intimate gathering of architects , interior designers, builders and business partners of the south.
The guest list was very selective as the event was to witness the presence of Miss Sussanne Khan – celebrity interior designer and well known public figure.
As the EMCEE for the event I share with you some of the key highlights from the day.
Apart from being a well-recognized public figure Miss Sussanne Khan is also a degree holder in interior designing from BROOKS COLLEGE, California. She also found the THE CHARCOAL PROJECT – which is India’s most unique interior design concept store.
This along with her innovative approach to designing made her the perfect personal brand to associate with for the company.
She expressed her delight on her association with the SternHagen Brand. She mentioned how the search for quality and designer products is always on amongst interior designers and it made her proud that with the SternHagen brand being brought to India this search would be completed in India itself.
She admired the quality and international standards of manufacturing delivered in the products.
AcrysilGroup CMD Chirag Parekh’s address
Mr. Parekh who is a well established entrepreneur with several successful acquisitions to his name was present himself at the event.
He shared with the audience the story of his journey starting from joining the business at a few thousand units per year to becoming number one in India and dominating the global market with presence across 60 countries.
He spoke of how the company’s major business comes from its exports hence establishing the international reach of the designs.
He shared plans to bring in more designs with simplicity and functionality and increasing focus in the home market.
He also welcomed and appreciated Miss Sussannefor her presence.
The 2020 calendar
The STERNHAGEN 3D Quartz tiles calendar 2020 calendar featured European super model Miss Koreena who has won beauty pageants in Europe as well.
Each image featured a different style and design of the product.
Each guest was to receive a personal copy of the calendar later by post.
Lavish product display
The latest collection included – Opale, Shin and Rose Gold. These exquisite designs of sinks and fossettes were also on display.
The sophisticated gathering proceeded for dinner while simultaneously Mis Sussanne gave her time generously to clicking of pictures and interaction with the eager guests.
My role included keeping the guests engaged before the arrival of Miss Sussanne, sharing key information on the displayed products, inviting and welcoming her and Acrysil group CMD Mr. Parekh for the respective address, carrying out the minute to minute plan , with relevant announcements from time to time regarding the decorum and forward movements of the launch in a smooth flow.
I received valuable support from Miss Manjari and Neoma from the Acrysil group team.
Yet another fulfilling day at work wrapped. Off to the next stage.
The purpose of this article is to share the dynamic ideas that are being spread and the meaningful experiences that are being created by the experiential space. Hope this article added value to your day. Thank you for your read , also do share your thoughts in the comment box Or connect with the writer – Anchor Swati Sharma on insta-@officialswati / FB - @iofficialswati.
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