Founded in 2005, the Rural Marketing Association of India is successfully starting the year 2020 with its 15th anniversary. Since its inception, the premier and not-for-profit industry body represents agencies and companies involved in rural marketing and has reached great heights.
With a membership base of more than 70 companies, RMAI helps marketers plan and implement their rural marketing activities. It creates a national network of marketers that offers a unique base of leadership, expertise and inspiration that works towards effective and sustainable marketing communications.The association has over 200 individual and corporate members spanning across advertising & communications, media, IT, academic, activations and last mile distribution among other sectors with involvement across a wide range of brand marketing and communication verticals
On this landmark achievement,President of the Association, Mr. Biswa Chakrabarti, shared a special video message putting light on this journey.
Pradeep Kashyap, Founder & CEO, Mart Global Management Solutions LLP said, "15 years back a handful of us were passionate and had a dream. This was the genesis of RMAI. Today it is a reality, a highly respected industry body representing agencies and corporates involved in rural marketing".
Sanjay Kaul,CEO,Impact Communications said, "The rural marketing landscape is transforming in many ways marketers might not have thought of just a few years ago.RMAI will strive to address this rapid changes happening in marketing by promoting fresh thinking among its members and industry thought leaders and faciliate relevant knowledge sharing".