Apple Launches Game Campaign To Celebrate The Spirit Of India: Shot On Iphone XS

12-Jul-2019

Apple, a brand that has left no stone unturned to meet all your requirements technologically and aesthetically has yet again attracted its audience with another powerful launch of its new "Shot on iPhone XS" campaign 'Our Game'. The campaign is winning hearts all over the world.

The campaign reads "It's the spirit of India, captured in a game, a love story that spans more than a billion hearts. The celebration of cricket, like nowhere else all shot on iPhone”. The campaign shows how cricket lies inside every house and within each heart in India. It highlights the astounding relationship which Indians share with the sport. The soundtrack for the campaign "Dreadlock Holiday" by rock band 10cc has become a rage among celebrities including well-known musicians like Salim Merchant and Nikhita Gandhi, who have done interesting versions of their own and posted on their social media accounts.

The campaign has been appreciated by lots of Indian celebrities, while writer Chetan Bhagat and actor-writer Mallika Dua also posted some great visuals from their campaign on social media handles.

With the ongoing world cup season, Indian audiences are already bowled over by this campaign.

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