YouTube Ads Leaderboard: Here are the top Ads for this month

24-Jul-2019

Every month YouTube reveals the Ads Leaderboard that showcases the top 10 engaging ads that people chose to watch in the past month. These Ads are determined by an algorithm that factors in watch time, organic views, and audience retention. Let us take a look at the Ads that created buzz online this month.

1. Xiaomi India: The campaign “Say it, See it” by Xiaomi, highlights the feature of its Mi LED TVs. The ad campaign educates audience about the voice command feature of Mi TVs, powered by Google Assistant and a variety of other smart functions that can be performed with a Mi TV. The ad is humorous, interactive and appealing.

 

2. Google India: The TV spot for Google Duo starring Captain of the Indian Cricket Team- Virat Kohli, Bollywood Star- Anushka Sharma and Popular Singer-Sukhbir became popular instantly due to the star cast. The ad showcases how Anushka cheers her homesick husband through a Google Duo group call with Sukhbir. The ad outlines the introduction of group calling on Google duo.

 

3. OPPO India: The leading smartphone player OPPO created “Jeet pe apna haq hai” anthem, released as a part of OPPO’s campaign ‘India Give Your Heartbeat'. The song exhibits OPPO's efforts in uniting millions of fans across India, through the Billion Beats app. The anthem was crafted to connect cricket fans to Team India during World Cup, 2019. Although India lost the World Cup, OPPO surely won many hearts.

 

4. Meri Maggi: The TVC starring actors Sanya Malhotra and Rajkumar Rao, became the most watched AD of Maggi, with over 30 million views. The TVC promotes the Maggie Veg Atta Noodles. The campaign depicts everyone’s emotion with their special someone.

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5. OnePlus India: The ad campaign for OnePlus 7 Pro immediately became the talk of the town due to Robert Downey Jr (Iron Man). The ad showcases great features of the phone that are one-of-its-kind.

 

6. Vivo India: Vivo launched its new edition Vivo Z1 Pro with a powerful TV spot.The ad highlights its revolutionary 32 MP In-display camera. The spot shows two men in a pool discussing its features.

 

7. Lloyd : Lloyd released a film “Khyal Rakhenge,Khush Rakhenge” for its range of air conditioners that features Deepika Padukone and Ranveer Singh.  The campaign shows how Lloyd’s products fit into a couple’s day to day life, helping them look out for each other meaningfully.

 

8. Honor India: The Honor20i ad- “See Yourself for the First Time”, beautifully captured the essence of being comfortable in your skin and celebrating the real you. The ad highlights the phone’s camera features. Apart from the beautiful concept, the song used in the ad is also a major attraction.

 

9. Myntra: Myntra launched an ad for the Myntra Maha sale. The spot shows how people in different scenarios forget their surroundings and are eagerly waiting for the Myntra sale.

 

10. Samsung India: Samsung India’s spot-Galaxy M40 First Reactions features Bollywood Celebrities and Influencers, The video captures reactions of people featuring in it when they unbox Galaxy m40. The video was a part of the series of Samsung’s Galaxy M40 ad #OMG. The spot #OMG educates the audience about the interesting features of the M40 series.

 

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